Click here to close now.

Welcome!

Big Data Journal Authors: Plutora Blog, Liz McMillan, Carmen Gonzalez, Cloud Best Practices Network, Pat Romanski

Blog Feed Post

Digital Transformation's Impact on Enterprise Mobility and App Design Strategies

Peter Rogers
My friend and colleague, the Chief Technologist of Studio 13 at Cognizant, Peter Rogers, shares his insights on digital transformation and mobile strategies in this guest post.  He digs deep into the technologies involved in a digital transformation and the role of mobility?  This article is a real geekfest so be prepared to think and learn!

There is something strange in the air...like that feeling before a storm. You can feel the electric charge in the atmosphere and that anticipation of the mother of all storms, but, nothing comes. Instead there is just a prolonged feeling of anticipation of something coming down the line that will change everything. This is how it feels with "digital transformation" in the vast majority of companies across Europe today.

The first problem is what exactly is "digital."  For all intents and purposes a company has to define their own meaning for "digital." Most of the definitions I have found seem to hinge around the core concepts of Multi-Channel or even Omni-Channel support for emerging business and technology interfaces. This definition seems to go in a few different directions which may sound familiar:

  • Responsive Web Design being used to hit every channel possible
  • Mobile-First approach being used to target the mobile device demographic first
  • Something called 'Beyond-Mobile-First', which seems to end up in a debate about Internet of Things and touching on Google Glass

Let's now take a look at a few of the trends in mobility today and how they relate to digital transformation.  There are strong movements in mobility towards the concepts of backbone and angular due to the fact they are HTML5 frameworks that offer built in governance. Certainly there is a growing realization that the "30 second App" market is dead and we should instead be focusing on what happens 6 months down the line. Life cycle management is the new "30 second App" and that means frameworks need to support built in governance.

Architecturally speaking, best practices are an API driven approach with a 4-tier architecture supporting data transformation and high end scalability. Whilst many people are looking at accelerators for both the client tier and the service tier (cross platform code, design time APIs, App Factories, templates, Cloud Build farms, intelligent next generation scripting languages and Cloud cross-compilation), we often forget about the data itself.

Angular teaches us not only about Test Driven Development but also of the importance of Data Driven Development which means a data model is agreed upfront and then a globalized development team can work independently against the same data contract. Just as important is the data transformation tier, as championed by companies like MoovWeb with their Responsive Delivery solution powered by Tritium.

End-to-end holistic JavaScript solutions are certainly starting to become commonplace, with embedded JavaScript offering the same stack for implicit wearable devices. An often forgotten factor is mobile data virtualization as championed by companies like KidoZen. Particularly relevant in business verticals with many duplicate and disparate backend systems is the ability to virtualize and abstract data sources along with integrate into complex legacy Enterprise backends using transformational logic on complex system responses. WOW!  What a mouthful!

I often talk about Mobile Backend as a Service as a Cloud technology but I realized I have been underselling it from a business potential. Digital Transformation will need to be enacted through an actualization of Omni-Channel that strongly takes into account the socialization and connectedness of people, powered by a duology of API Gateways and Mobile Backend as a Service.

I have identified three key factors in a digital practice:

  1. Firstly the biggest challenge is the organizational, political and human effects of a digital transformation. 
  2. Secondly, you have to find the right experts in the field (Social, Mobile, Analytics, Cloud, Business Process Management, Technology, Strategy, Data Transformation) and elevate your current thought process up. The easy solution is of course just to downscale your thoughts and pick anti-expert generalists who view everything on a lower level of cognitive reasoning. I can see lots of organizations sadly settling for this approach and getting average results. 
  3. Thirdly you need to define the channels that you are actually targeting and the love you wish to give them.

Does this sound like your definition of a Digital Transformation and Mobile Strategy, "Multi-channel powered by Responsive Web Design (RWD) or Responsive Design with Server Side Components (RESS) for all the different channel end points. This is achieved by pushing a common presentational layer to all the clients and then allowing the client to adapt it using media queries. RESS allows for a mixture of adaptive and responsive behavior by adding in device families and adaptive knowledge which is shared between the client and the server." If this is your definition, then there is more work to do. Here are some reasons.

Mobile-First made people optimize for the mobile end point first, which had the tangible benefit that the other endpoints are all optimized as a result. However, with the advent of the Internet of Things people are already thinking about "next channels."

The Internet of Things is about the ambient quantification and associated predictive analytics applied to the Big Data models that will couple Artificial Intelligence systems to subsequently guide your life choices. If you think that sounds like mumbo jumbo then just wait till your watch warns you of your blood sugar level.

Beyond-Mobile-First and Omni-Channel means we need to think about all of our channel endpoints and give them all the optimal experience. This pretty much necessitates a client-side rendering approach with (adaptive) Responsive Delivery Cloud Transformation solutions as a fallback for dumb clients (no offense intended). I certainly see cross-compiled JavaScript and JSON as a viable Omni-channel solution and most IoT hardware vendors actually have chipsets that can run embedded JavaScript now.

Future channels include: automobiles; implicit wearable devices; explicit wearable devices; virtual reality devices; TVs; game consoles; eReaders; low end tablets; advertising boards; and even clothing. I actually had a programmable T-Shirt from CyberPunk 15 years ago - you could program different sequences which looked amazing in nightclubs (at least to me).

You need to choose the channel end points which are of interest to you and not all will be initially successful which is why you need to employ the guidance of technology strategists. Explicit wearable devices like Google Glass are financially prohibitive and the implicit wearable device market is fragmented without a clear leader. The automotive market for apps is not in a good shape due to the financial cost of getting an application released due to security sign-offs. Smart TVs seem to offer a bad form of widgets which you cannot interact with very well and the Angry Birds TV App looks quite prohibitive to one's health.

The future architecture looks to be client controlled rendering with JavaScript based frameworks (Angular, Embedded JavaScript, Cross-Compilation through Hyperloop) that pull the JSON data models they need through a combination of Mobile Backend as a Service and API Gateways. The allows a down-scaling of the traditionally heavy Java EE middle tier and a movement away from the expensive and monolithic server frameworks of yesteryear. Node scales far better than anything other than Scala/Lift and that is just the way the market is going.  We also have to consider the real wow factor of iOS 8 was transient channels which can maintain state between different user channel interactions. We will also see a shift from Customer Relationship Management software to Customer Experience Management software and Digital Enterprise Platforms, of which Adobe is leading the way in terms of mindshare.

I therefore propose the following definition of an effective digital strategy:

"Transient Omni-channel with dedicated channels for most of the following: desktop; mobile; tablets; eReaders; wearables; TVs; automobiles; and PoS. The correct channels are chosen by a business consultant who can accurately map your business model with appropriate technology predication. Builds on top of Cloud-First, Mobile-First, but adds in optimized end-point specific rendering for new channels like small screen wearables. This is achieved by the client pulling data through APIs to offer the very best experience; as opposed to the server pushing non-optimized presentational layers. Powered by a 4-tier architecture that utilizes API Gateways, Mobile Backend as a Service, data transformation and data virtualization. Customer Experience Management works in tandem with Customer Relationship Management to deliver Digital Enterprise Platforms. A focus on connected people and the new business models associated with that brave new world. The experience of the people is key and the way you connect to them and gauge their reactions should shape your business if you are to be successful"

~Peter Rogers, Chief Technologist, Studio 13, Cognizant

************************************************************************
Kevin Benedict
Writer, Speaker, Editor
Senior Analyst, Digital Transformation, EBA, Center for the Future of Work Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Join the Google+ Community Mobile Enterprise Strategies
Recommended Strategy Book Code Halos
Recommended iPad App Code Halos for iPads

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Read the original blog entry...

More Stories By Kevin Benedict

Kevin Benedict is the Senior Analyst for Digital Transformation at Cognizant, a writer, speaker and SAP Mentor Alumnus. Follow him on Twitter @krbenedict. He is a popular speaker around the world on the topic of digital transformation and enterprise mobility. He maintains a busy schedule researching, writing and speaking at events in North America, Asia and Europe. He has over 25 years of experience working in the enterprise IT solutions industry.

@BigDataExpo Stories
Hadoop as a Service (as offered by handful of niche vendors now) is a cloud computing solution that makes medium and large-scale data processing accessible, easy, fast and inexpensive. In his session at Big Data Expo, Kumar Ramamurthy, Vice President and Chief Technologist, EIM & Big Data, at Virtusa, will discuss how this is achieved by eliminating the operational challenges of running Hadoop, so one can focus on business growth. The fragmented Hadoop distribution world and various PaaS soluti...
Even as cloud and managed services grow increasingly central to business strategy and performance, challenges remain. The biggest sticking point for companies seeking to capitalize on the cloud is data security. Keeping data safe is an issue in any computing environment, and it has been a focus since the earliest days of the cloud revolution. Understandably so: a lot can go wrong when you allow valuable information to live outside the firewall. Recent revelations about government snooping, along...
SYS-CON Media announced that IBM, which offers the world’s deepest portfolio of technologies and expertise that are transforming the future of work, has launched ad campaigns on SYS-CON’s numerous online magazines such as Cloud Computing Journal, Virtualization Journal, SOA World Magazine, and IoT Journal. IBM’s campaigns focus on vendors in the technology marketplace, the future of testing, Big Data and analytics, and mobile platforms.
In his session at DevOps Summit, Tapabrata Pal, Director of Enterprise Architecture at Capital One, will tell a story about how Capital One has embraced Agile and DevOps Security practices across the Enterprise – driven by Enterprise Architecture; bringing in Development, Operations and Information Security organizations together. Capital Ones DevOpsSec practice is based upon three "pillars" – Shift-Left, Automate Everything, Dashboard Everything. Within about three years, from 100% waterfall, C...
As organizations shift toward IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. CommVault can ensure protection &E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his session at 16th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Partnerships, will disc...
The explosion of connected devices / sensors is creating an ever-expanding set of new and valuable data. In parallel the emerging capability of Big Data technologies to store, access, analyze, and react to this data is producing changes in business models under the umbrella of the Internet of Things (IoT). In particular within the Insurance industry, IoT appears positioned to enable deep changes by altering relationships between insurers, distributors, and the insured. In his session at @Things...
The Workspace-as-a-Service (WaaS) market will grow to $6.4B by 2018. In his session at 16th Cloud Expo, Seth Bostock, CEO of IndependenceIT, will begin by walking the audience through the evolution of Workspace as-a-Service, where it is now vs. where it going. To look beyond the desktop we must understand exactly what WaaS is, who the users are, and where it is going in the future. IT departments, ISVs and service providers must look to workflow and automation capabilities to adapt to growing ...
Data-intensive companies that strive to gain insights from data using Big Data analytics tools can gain tremendous competitive advantage by deploying data-centric storage. Organizations generate large volumes of data, the vast majority of which is unstructured. As the volume and velocity of this unstructured data increases, the costs, risks and usability challenges associated with managing the unstructured data (regardless of file type, size or device) increases simultaneously, including end-to-...
The excitement around the possibilities enabled by Big Data is being tempered by the daunting task of feeding the analytics engines with high quality data on a continuous basis. As the once distinct fields of data integration and data management increasingly converge, cloud-based data solutions providers have emerged that can buffer your organization from the complexities of this continuous data cleansing and management so that you’re free to focus on the end goal: actionable insight.
When it comes to the Internet of Things, hooking up will get you only so far. If you want customers to commit, you need to go beyond simply connecting products. You need to use the devices themselves to transform how you engage with every customer and how you manage the entire product lifecycle. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, will show how “product relationship management” can help you leverage your connected devices and the data th...
The Internet of Things (IoT) is causing data centers to become radically decentralized and atomized within a new paradigm known as “fog computing.” To support IoT applications, such as connected cars and smart grids, data centers' core functions will be decentralized out to the network's edges and endpoints (aka “fogs”). As this trend takes hold, Big Data analytics platforms will focus on high-volume log analysis (aka “logs”) and rely heavily on cognitive-computing algorithms (aka “cogs”) to mak...
With several hundred implementations of IoT-enabled solutions in the past 12 months alone, this session will focus on experience over the art of the possible. Many can only imagine the most advanced telematics platform ever deployed, supporting millions of customers, producing tens of thousands events or GBs per trip, and hundreds of TBs per month. With the ability to support a billion sensor events per second, over 30PB of warm data for analytics, and hundreds of PBs for an data analytics arc...
Operational Hadoop and the Lambda Architecture for Streaming Data Apache Hadoop is emerging as a distributed platform for handling large and fast incoming streams of data. Predictive maintenance, supply chain optimization, and Internet-of-Things analysis are examples where Hadoop provides the scalable storage, processing, and analytics platform to gain meaningful insights from granular data that is typically only valuable from a large-scale, aggregate view. One architecture useful for capturing...
One of the biggest impacts of the Internet of Things is and will continue to be on data; specifically data volume, management and usage. Companies are scrambling to adapt to this new and unpredictable data reality with legacy infrastructure that cannot handle the speed and volume of data. In his session at @ThingsExpo, Don DeLoach, CEO and president of Infobright, will discuss how companies need to rethink their data infrastructure to participate in the IoT, including: Data storage: Understand...
Since 2008 and for the first time in history, more than half of humans live in urban areas, urging cities to become “smart.” Today, cities can leverage the wide availability of smartphones combined with new technologies such as Beacons or NFC to connect their urban furniture and environment to create citizen-first services that improve transportation, way-finding and information delivery. In her session at @ThingsExpo, Laetitia Gazel-Anthoine, CEO of Connecthings, will focus on successful use c...
The true value of the Internet of Things (IoT) lies not just in the data, but through the services that protect the data, perform the analysis and present findings in a usable way. With many IoT elements rooted in traditional IT components, Big Data and IoT isn’t just a play for enterprise. In fact, the IoT presents SMBs with the prospect of launching entirely new activities and exploring innovative areas. CompTIA research identifies several areas where IoT is expected to have the greatest impac...
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. In his session at 15th Cloud Expo, Michael Meiner, an Engineering Director at Oracle, Corporation, will analyze a range of cloud offerings (IaaS, PaaS, SaaS) and discuss the benefits/challenges of migrating to each of...
Cloud data governance was previously an avoided function when cloud deployments were relatively small. With the rapid adoption in public cloud – both rogue and sanctioned, it’s not uncommon to find regulated data dumped into public cloud and unprotected. This is why enterprises and cloud providers alike need to embrace a cloud data governance function and map policies, processes and technology controls accordingly. In her session at 15th Cloud Expo, Evelyn de Souza, Data Privacy and Compliance...
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 16th Cloud Expo at the Javits Center in New York June 9-11 will find fresh new content in a new track called PaaS | Containers & Microservices Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda. With the launch ...
Roberto Medrano, Executive Vice President at SOA Software, had reached 30,000 page views on his home page - http://RobertoMedrano.SYS-CON.com/ - on the SYS-CON family of online magazines, which includes Cloud Computing Journal, Internet of Things Journal, Big Data Journal, and SOA World Magazine. He is a recognized executive in the information technology fields of SOA, internet security, governance, and compliance. He has extensive experience with both start-ups and large companies, having been ...