|By Business Wire||
|July 30, 2014 06:01 AM EDT||
Nara Logics, Inc., an artificial intelligence company focused on turning big data into smart data, launched today its personalization-as-a-service platform for businesses, which will be led by former Google executive, Mark Ebel. Created by MIT neuroscientists, Nara’s underlying cloud-based technology mines large data sets, including the entire Internet, to create meaningful connections and intelligent insights between businesses and their customers. More information and the ability to request a demo are available at www.naralogics.com.
“As we continue to build the Nara Neural Network, we’ve discovered the golden trifecta of personalization — a brain-like, breakthrough algorithm; efficient ways to mine extremely large data sets; and a continuously updating, deep learning system,” said Thomas Copeman, chief executive officer and founder of Nara. “We’re excited to provide personalization to businesses of all sizes.”
With over four years of research and development, Nara continues to grow its global patent portfolio and has recently begun to expand relationships with businesses within various industries: consumer retail, financial services, e-commerce, telecom, healthcare, proving just how general and novel their platform is. This is the first time a company is offering a more sophisticated form of personalization-as-a-service to any and all businesses.
How It Works
Nara’s cloud-based neural network is flexible, so it plugs into an existing technology infrastructure and immediately starts re-indexing and augmenting data to improve relevance. Nara can clean existing data, and provide richer and more relevant data from across the Internet. With this complete data, Nara arms businesses with the insights needed for its algorithm to produce truly effective personalization.
Nara’s plug-and-play API then renders, in real-time, individually tailored webpages for each unique user throughout any given site. What’s more is that the algorithm continuously learns from and grows with users as they interact with a business’s personalized product(s) over time.
How Businesses Benefit
Nara helps businesses re-index online information, increase relevance and provide insight in real-time. By utilizing Nara’s personalization engines, businesses across various industries can learn more about their customers, increase engagement, improve experiences and ultimately drive more conversions online and offline. Nara also provides the tools to make it easy for any business to tune and manage the results and metrics that personalization produces. This technology can be applied to any product or device (website, mobile, etc.) and to any marketing channel.
Former Google Executive Joins Nara Team
Mark Ebel recently joined as a senior vice president of business development. Mark is responsible for expanding Nara’s platform services among major retailers, ad agencies, brands and global 1000 companies.
Prior to joining Nara, Mark led business development and e-commerce within brands like Google, Intel, Best Buy and Toys R Us.
About Nara Logics, Inc.
Nara Logics, Inc. is an artificial intelligence company focused on turning big data into smart data. Nara’s next-generation personalization platform analyzes the structure of the online information and tailors this information based on individual preferences and interests to provide meaningful connections between businesses and their customers. Learn more at www.naralogics.com.
Based in Cambridge, Mass., Nara was founded in 2010 by serial entrepreneur Thomas Copeman and built under the leadership of noted MIT neuro-computer scientist Dr. Nathan Wilson. The company completed a $7 million Series A round in 2012. Beyond its platform services, find Nara's current consumer applications at www.nara.me and on social channels at: www.twitter.com/nara__me and https://www.facebook.com/www.nara.me.
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies adopt disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advanced analytics, and DevO...
Feb. 5, 2016 04:00 PM EST Reads: 107
With microservices, SOA and distributed architectures becoming more popular, it is becoming increasingly harder to keep track of where time is spent in a distributed application when trying to diagnose performance problems. Distributed tracing systems attempt to address this problem by following application requests across service boundaries, persisting metadata along the way that provide context for fine-grained performance monitoring.
Feb. 5, 2016 03:45 PM EST Reads: 758
With an estimated 50 billion devices connected to the Internet by 2020, several industries will begin to expand their capabilities for retaining end point data at the edge to better utilize the range of data types and sheer volume of M2M data generated by the Internet of Things. In his session at @ThingsExpo, Don DeLoach, CEO and President of Infobright, will discuss the infrastructures businesses will need to implement to handle this explosion of data by providing specific use cases for filte...
Feb. 5, 2016 03:00 PM EST
SYS-CON Events announced today that Fusion, a leading provider of cloud services, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Fusion, a leading provider of integrated cloud solutions to small, medium and large businesses, is the industry's single source for the cloud. Fusion's advanced, proprietary cloud service platform enables the integration of leading edge solutions in the cloud, including clou...
Feb. 5, 2016 02:30 PM EST Reads: 684
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
Feb. 5, 2016 01:30 PM EST Reads: 321
SYS-CON Events announced today that Alert Logic, Inc., the leading provider of Security-as-a-Service solutions for the cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Alert Logic, Inc., provides Security-as-a-Service for on-premises, cloud, and hybrid infrastructures, delivering deep security insight and continuous protection for customers at a lower cost than traditional security solutions. Ful...
Feb. 5, 2016 01:15 PM EST Reads: 316
The cloud promises new levels of agility and cost-savings for Big Data, data warehousing and analytics. But it’s challenging to understand all the options – from IaaS and PaaS to newer services like HaaS (Hadoop as a Service) and BDaaS (Big Data as a Service). In her session at @BigDataExpo at @ThingsExpo, Hannah Smalltree, a director at Cazena, will provide an educational overview of emerging “as-a-service” options for Big Data in the cloud. This is critical background for IT and data profes...
Feb. 5, 2016 12:00 PM EST
SYS-CON Events announced today that VAI, a leading ERP software provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. VAI (Vormittag Associates, Inc.) is a leading independent mid-market ERP software developer renowned for its flexible solutions and ability to automate critical business functions for the distribution, manufacturing, specialty retail and service sectors. An IBM Premier Business Part...
Feb. 5, 2016 12:00 PM EST Reads: 509
It's easy to assume that your app will run on a fast and reliable network. The reality for your app's users, though, is often a slow, unreliable network with spotty coverage. What happens when the network doesn't work, or when the device is in airplane mode? You get unhappy, frustrated users. An offline-first app is an app that works, without error, when there is no network connection.
Feb. 5, 2016 11:00 AM EST Reads: 106
SYS-CON Events announced today that Catchpoint Systems, Inc., a provider of innovative web and infrastructure monitoring solutions, has been named “Silver Sponsor” of SYS-CON's DevOps Summit at 18th Cloud Expo New York, which will take place June 7-9, 2016, at the Javits Center in New York City, NY. Catchpoint is a leading Digital Performance Analytics company that provides unparalleled insight into customer-critical services to help consistently deliver an amazing customer experience. Designed...
Feb. 5, 2016 11:00 AM EST Reads: 287
Fortunately, meaningful and tangible business cases for IoT are plentiful in a broad array of industries and vertical markets. These range from simple warranty cost reduction for capital intensive assets, to minimizing downtime for vital business tools, to creating feedback loops improving product design, to improving and enhancing enterprise customer experiences. All of these business cases, which will be briefly explored in this session, hinge on cost effectively extracting relevant data from ...
Feb. 5, 2016 10:15 AM EST
[session] Focusing on Time-to-Value in Big Data Deployments By @AndyWarfield | @BigDataExpo #BigData
As enterprises work to take advantage of Big Data technologies, they frequently become distracted by product-level decisions. In most new Big Data builds this approach is completely counter-productive: it presupposes tools that may not be a fit for development teams, forces IT to take on the burden of evaluating and maintaining unfamiliar technology, and represents a major up-front expense. In his session at @BigDataExpo at @ThingsExpo, Andrew Warfield, CTO and Co-Founder of Coho Data, will dis...
Feb. 5, 2016 10:00 AM EST
With the Apple Watch making its way onto wrists all over the world, it’s only a matter of time before it becomes a staple in the workplace. In fact, Forrester reported that 68 percent of technology and business decision-makers characterize wearables as a top priority for 2015. Recognizing their business value early on, FinancialForce.com was the first to bring ERP to wearables, helping streamline communication across front and back office functions. In his session at @ThingsExpo, Kevin Roberts...
Feb. 5, 2016 09:30 AM EST Reads: 294
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
Feb. 5, 2016 08:30 AM EST Reads: 141
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 ad...
Feb. 5, 2016 12:00 AM EST Reads: 304
Most people haven’t heard the word, “gamification,” even though they probably, and perhaps unwittingly, participate in it every day. Gamification is “the process of adding games or game-like elements to something (as a task) so as to encourage participation.” Further, gamification is about bringing game mechanics – rules, constructs, processes, and methods – into the real world in an effort to engage people. In his session at @ThingsExpo, Robert Endo, owner and engagement manager of Intrepid D...
Feb. 4, 2016 09:15 PM EST Reads: 742
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on how much data there is, in his session at 18th Cloud Expo, Scott Cleland, Senior Director of Product Marketing for HGST, will show how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources. See how HGST has used these solutions to gain more value out of the information we have – and capitalize o...
Feb. 4, 2016 02:30 PM EST Reads: 516
Data-as-a-Service is the complete package for the transformation of raw data into meaningful data assets and the delivery of those data assets. In her session at 18th Cloud Expo, Lakshmi Randall, an industry expert, analyst and strategist, will address: What is DaaS (Data-as-a-Service)? Challenges addressed by DaaS Vendors that are enabling DaaS Architecture options for DaaS
Feb. 3, 2016 01:00 PM EST Reads: 300
Eighty percent of a data scientist’s time is spent gathering and cleaning up data, and 80% of all data is unstructured and almost never analyzed. Cognitive computing, in combination with Big Data, is changing the equation by creating data reservoirs and using natural language processing to enable analysis of unstructured data sources. This is impacting every aspect of the analytics profession from how data is mined (and by whom) to how it is delivered. This is not some futuristic vision: it's ha...
Feb. 2, 2016 02:00 PM EST Reads: 388
The IoT's basic concept of collecting data from as many sources possible to drive better decision making, create process innovation and realize additional revenue has been in use at large enterprises with deep pockets for decades. So what has changed? In his session at @ThingsExpo, Prasanna Sivaramakrishnan, Solutions Architect at Red Hat, discussed the impact commodity hardware, ubiquitous connectivity, and innovations in open source software are having on the connected universe of people, thi...
Jan. 31, 2016 09:00 PM EST Reads: 694