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@BigDataExpo Authors: William Schmarzo, Carmen Gonzalez, Liz McMillan, Ed Featherston, Elizabeth White

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Park City Group’s Visibility Delivers Sales Increase of 42% for National Baker

Park City Group (NASDAQ:PCYG), a leader in consumer goods supply chain technology designed to increase sales and reduce out-of-stocks, helped a large national baker grow sales by 42% with a large, regional retailer through better visibility of store/SKU consumer demand and using point of sale data to optimize space allocation of fast selling items. They used Park City Group’s Visibility and Advanced Analytics program that analyzes big data to obtain this result.

Park City Group’s Visibility solution provides shelf performance insight and directive action using analytics based on daily supply chain movement including point of sale data, deliveries and returns, and inventory counts. Analysis results show where out-of-stocks are, what items are losing sales and how to resolve out-of-stocks and overstocks.

“Park City Group’s analysis pointed to fast selling items that did not have enough shelf space,” said Randall Fields, CEO of Park City Group. “The analysis showed lost sales opportunity for the fast moving items. When the shelf space for the baker’s product line was increased at the retailer’s stores, the companies saw year over year sales increases of 42%.”

About Park City Group

Park City Group (NASDAQ: PCYG) is a Software-as-a-Service (“SaaS”) provider that brings unique visibility to the consumer goods supply chain, delivering actionable information that ensures product is on the shelf when the consumer expects it as well as providing food safety tracking information. The Company’s service increases customers’ sales and profitability while enabling lower inventory levels and ensuring regulatory compliance for both retailers and their suppliers. Park City Group helps its customers turn information into cash and increased sales, using the largest scan based platform in the world, and provides retail trading partners with a distinct competitive advantage to store/SKU level visibility that sets the supply chain in motion. And since it is scan based, it can be used in a Direct Store Delivery (DSD) or warehouse setting. More information is available at www.parkcitygroup.com.

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