Welcome!

@BigDataExpo Authors: Pat Romanski, Elizabeth White, Liz McMillan, Rishi Bhargava, Steven Lamb

Related Topics: @CloudExpo, Java IoT, Linux Containers, Cloud Security, @BigDataExpo, SDN Journal

@CloudExpo: Blog Post

Storms in the Cloud

No technology negates the need for proper planning and the cloud is no different

There are things we tend to take for granted in our everyday lives. We have certain expectations that don't even have to be spoken, they're just a given. If you walk into a room and turn on the light switch, the lights will go on, it's assumed. If you turn the water faucet on, water will come out; if you pick up the telephone, there will be a dial tone. The concept of any of those things not happening does not enter the conversation. These are services we have that are ubiquitous; we don't even think about them - they are just there.

In recent years people have seen the impact Mother Nature has had on those core services such as electricity, water and phone, Storms, hurricanes, floods and blizzards have taken our expectations of these services and turned them on their head.

Cloud Computing, the New Light Switch
Cloud computing has become pervasive in both our personal and business lives; you cannot have a conversation about technology without the word "cloud" in it.

On a personal level, our music players are streaming from the cloud, our tablets and eReaders are getting books from the cloud, our TVs are streaming video from the cloud and our smart phones and PCs are being backed up to the cloud. Google has glasses that connect you to the cloud and Samsung just came out with a watch that connects you to the cloud. Like the electricity and water in your home, the cloud is always there - at least that has become the perception and expectation.

On a business level, our expectations are influenced by our personal exposure and experiences with technology. There is an assumption that by going to the cloud, the services provided will always be there, like the light switch.

Recent Heavy Weather in the Cloud
Cloud services and service providers do enhance those expectations. By dispersing applications across multiple servers and multiple data centers, the technology implementations allow for higher levels of fault tolerance. The risk is that the higher levels of complexity needed to implement these infrastructures introduce new potential ‘technology storms' that can expose a business to unexpected failures and outages.

One need only read the headlines of public cloud outages over the last year whether it be NASDQ, Amazon, Google, and numerous other providers to understand that going to the cloud does not come with 100% availability, and that comes with a cost.

  • In January of this year, DropBox experienced an outage due to a ‘routine maintenance episode' on a Friday evening. Customers experienced 2-5 hour loss of access to services, some lasting into the weekend.
  • In August of last year, NASDAQ was shut down for 3 hours. The root cause was determined to be a ‘data flood' on requests that peaked at 26,000/sec, (26 times normal volumes) that exposed a software flaw that prevented the fail-safes from being triggered to allow operations to continue.
  • In that same month, Google experienced an outage of their services that only lasted 4 minutes. In that short period of time, Internet traffic dropped by 40%. (The fact the outage only lasted 4 minutes speaks well of Google's recovery plans and services.)
  • On January 31st, 2013, Amazon had an outage that lasted only 49 minutes. The estimated cost to Amazon in lost sales for that 49 minutes is estimated to be between $4-$5M dollars. (Several other companies that utilize Amazon's services, such as Netflix, also experienced the impact of this outage.)
  • As far back as two years ago, a large portion of the State of Maryland's IT services to the public were down for days due to a double failure in the storage sub-systems and their failover systems. No system is immune.

Planning for Availability and Recoverability
Going to the cloud does not in and of itself provide high availability and resiliency. Like any technology architecture, these capabilities need to be designed in and come with a cost. Higher availability has always required more effort and associated costs, and going to the cloud alone does not necessarily provide what your business is expecting from that light switch.

When moving to cloud architectures, whether they are public or private, business needs and expectations around availability and resiliency must be defined and understood. You cannot take for granted that by being in the cloud the needs will be met. Due diligence must still be performed.

  • When going to the public clouds, you need to make sure the availability requirements from the business are included in the SLAs with the cloud vendor.
  • When building a private cloud network, it is incumbent on the IT organization to ensure the needs and requirements are baked into the design and implementation of that infrastructure, and that expectations with the business are properly set and understood.
  • Risk mitigation plans need to be developed and in place before outages occur, as even the best infrastructure may still have a failure (such as the State of Maryland). Going to the cloud does not negate the need to develop and have a business continuity plan.
  • If working with a public cloud provider, this is a joint effort, not solely the vendor's responsibility or yours. Vendors will have their own set of plans, and you must dovetail yours with theirs. Make sure you understand what they have in place before signing on the dotted line.

No technology negates the need for proper planning and the cloud is no different. Ultimately, weathering the technological natural disasters in the cloud is accomplished just like we weather those of Mother Nature, prepare a plan, so when the storm does hit, you can make it out the other side.

More Stories By Ed Featherston

Ed Featherston is a senior enterprise architect and director at Collaborative Consulting. He brings more than 34 years of information technology experience of designing, building, and implementing large complex solutions. He has significant expertise in systems integration, Internet/intranet, client/server, middleware, and cloud technologies, Ed has designed and delivered projects for a variety of industries, including financial services, pharmacy, government and retail.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@BigDataExpo Stories
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, explained how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
“We're a global managed hosting provider. Our core customer set is a U.S.-based customer that is looking to go global,” explained Adam Rogers, Managing Director at ANEXIA, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
"This week we're really focusing on scalability, asset preservation and how do you back up to the cloud and in the cloud with object storage, which is really a new way of attacking dealing with your file, your blocked data, where you put it and how you access it," stated Jeff Greenwald, Senior Director of Market Development at HGST, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
From wearable activity trackers to fantasy e-sports, data and technology are transforming the way athletes train for the game and fans engage with their teams. In his session at @ThingsExpo, will present key data findings from leading sports organizations San Francisco 49ers, Orlando Magic NBA team. By utilizing data analytics these sports orgs have recognized new revenue streams, doubled its fan base and streamlined costs at its stadiums. John Paul is the CEO and Founder of VenueNext. Prior ...
"When you think about the data center today, there's constant evolution, The evolution of the data center and the needs of the consumer of technology change, and they change constantly," stated Matt Kalmenson, VP of Sales, Service and Cloud Providers at Veeam Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
Let’s face it, embracing new storage technologies, capabilities and upgrading to new hardware often adds complexity and increases costs. In his session at 18th Cloud Expo, Seth Oxenhorn, Vice President of Business Development & Alliances at FalconStor, discussed how a truly heterogeneous software-defined storage approach can add value to legacy platforms and heterogeneous environments. The result reduces complexity, significantly lowers cost, and provides IT organizations with improved efficienc...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
The cloud competition for database hosts is fierce. How do you evaluate a cloud provider for your database platform? In his session at 18th Cloud Expo, Chris Presley, a Solutions Architect at Pythian, gave users a checklist of considerations when choosing a provider. Chris Presley is a Solutions Architect at Pythian. He loves order – making him a premier Microsoft SQL Server expert. Not only has he programmed and administered SQL Server, but he has also shared his expertise and passion with b...
With 15% of enterprises adopting a hybrid IT strategy, you need to set a plan to integrate hybrid cloud throughout your infrastructure. In his session at 18th Cloud Expo, Steven Dreher, Director of Solutions Architecture at Green House Data, discussed how to plan for shifting resource requirements, overcome challenges, and implement hybrid IT alongside your existing data center assets. Highlights included anticipating workload, cost and resource calculations, integrating services on both sides...
Big Data engines are powering a lot of service businesses right now. Data is collected from users from wearable technologies, web behaviors, purchase behavior as well as several arbitrary data points we’d never think of. The demand for faster and bigger engines to crunch and serve up the data to services is growing exponentially. You see a LOT of correlation between “Cloud” and “Big Data” but on Big Data and “Hybrid,” where hybrid hosting is the sanest approach to the Big Data Infrastructure pro...
"We are a well-established player in the application life cycle management market and we also have a very strong version control product," stated Flint Brenton, CEO of CollabNet,, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
In his session at @DevOpsSummit at 19th Cloud Expo, Yoseph Reuveni, Director of Software Engineering at Jet.com, will discuss Jet.com's journey into containerizing Microsoft-based technologies like C# and F# into Docker. He will talk about lessons learned and challenges faced, the Mono framework tryout and how they deployed everything into Azure cloud. Yoseph Reuveni is a technology leader with unique experience developing and running high throughput (over 1M tps) distributed systems with extre...
We all know the latest numbers: Gartner, Inc. forecasts that 6.4 billion connected things will be in use worldwide in 2016, up 30 percent from last year, and will reach 20.8 billion by 2020. We're rapidly approaching a data production of 40 zettabytes a day – more than we can every physically store, and exabytes and yottabytes are just around the corner. For many that’s a good sign, as data has been proven to equal money – IF it’s ingested, integrated, and analyzed fast enough. Without real-ti...