Click here to close now.

Welcome!

Big Data Journal Authors: Liz McMillan, Elizabeth White, Yeshim Deniz, Carmen Gonzalez, Harry Trott

News Feed Item

Trufa Launches Its First True Finance Application, Trufa Scoop, at DEMO Enterprise 2014

Showcases Predictive Analytics Data-as-a-Service Delivered on an iPad for the CFO in the Smart Data Category on the DEMO Stage

SAN FRANCISCO, CA -- (Marketwired) -- 04/03/14 -- Trufa, Inc. (www.trufa.net), the pioneer of True Finance Applications, today launched its first application Trufa Scoop -- Seeking Cash Opportunities in Operational Processes -- at DEMO Enterprise 2014. DEMO Enterprise is world-renowned for launching the most innovative companies in enterprise, mobile, cloud computing, consumer, and social media technologies.

Designed for the Office of the CFO, Trufa Scoop calculates, visualizes, and simulates the impact of operational changes on working capital, spanning the end-to-end business functions of Source, Make and Deliver. Trufa Scoop applies big data technology to raw ERP data to generate purposeful, real-time information, allowing users to create and evaluate their own KPIs on the spot. Advanced statistical methods provide on-the-fly modeling, correlation of operational and financial metrics, and instant simulation of process improvements.

Trufa Scoop enables companies to improve their working capital position and unlock cash. According to PWC's Global Working Capital Annual Review 2013, companies could free up a total of US$5.1 trillion of cash from working capital improvements (http://www.pwc.com/gx/en/financial-services/publications/global-working-capital-annual-review.jhtml).

"Trufa is honored to be recognized by DEMO Enterprise for delivering innovation to the CFO and we are proud to launch Trufa Scoop at this premier industry event," said Ralph Treitz, CEO and Co-Founder of Trufa Inc. "We have received enthusiastic feedback from our early customers. They recognize that Trufa Scoop is a first-of-its-kind. We have an enterprise grade application which is productive within one week, and we have made complex business simulations easy on an iPad. By delivering insights based on true numbers, Trufa Scoop presents a sea change in how CFOs and executives will gain control on process improvement, unlock cash and improve their working capital position."

Trufa will provide a live, four-minute demonstration of Trufa Scoop on the DEMO Enterprise 2014 stage on April 3 in the New Products: Smart Data session scheduled at 10:10-10:50am. Trufa will also host live Trufa Scoop demonstrations beginning today at Booth #D26 in the DEMO Enterprise 2014 Pavilion.

"After traveling the country and vetting hundreds of companies on the DEMO Tour, we are excited to select Trufa to be one of the 27 companies launching new products solving big problems at DEMO Enterprise," said Erick Schonfeld, Executive Producer of DEMO.

Time to Value: Data-as-a-Service
Speed and simplicity are fundamental to the Trufa Scoop design principles. As such, Trufa Scoop is powered by SAP HANA in the cloud and delivered as Data-as-a-Service on an iPad. This ensures customers can go live instantly with a ready-to-use application that does not require implementation or data experts. CFOs and other decision-makers are empowered by a vivid and highly intuitive application to collaborate across business functions and immediately act on the results of their investigation.

"Trufa can open up a world of information, analysis, and decision-making that was locked behind the complexity of a previous generation's enterprise software tools and technology," said Joshua Greenbaum, Principal of Enterprise Applications Consulting (EAC). "By using SAP's HANA cloud-based enterprise analytical engine, Trufa Scoop can provide the Office of the CFO with a game-changing set of analyses on the critical issues of working capital management, operations, and waste."

Trufa Scoop Pricing, Availability and One-Week Challenge
Trufa Scoop is generally available today as a monthly subscription. Trufa offers a one-week challenge: we will ensure customers see their ERP data live in Trufa Scoop in 7 days or less. As part of this one-week challenge, Trufa will also host an onsite workshop with customers to jointly discover areas of opportunities to optimize their working capital and cash positions. To sign up, visit www.trufa.net.

Stay connected with DEMO through the communities on the following sites:

ABOUT TRUFA
Trufa Inc. delivers True Finance Applications, connecting finance and operations in a purposeful way with speed, precision and a bias for action. Designed for the office of the CFO, Trufa's predictive analytics applications enable enterprises for the first time to analyze in real-time vast amounts of operational data, identify opportunities for improvement, simulate process changes on the fly, and quantify their impact on financial performance. By applying big data technology and advanced statistical methods to a company's entire ERP data, Trufa delivers immediate results directly to the decision-maker, in a highly intuitive and responsive manner. As a result, CFOs can actively optimize their working capital by tackling root causes rather than treating symptoms, substantially and sustainably improving cash flow, inventory, and other key financial metrics.

Trufa is a privately held company headquartered in Palo Alto, CA with offices in Heidelberg and Munich, Germany. To learn more, visit: www.trufa.net. Follow us on Twitter at @GetTrufa.

ABOUT DEMO
Produced by the IDG Enterprise events group, the worldwide DEMO conferences focus on emerging technologies and new products innovations, which are hand selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying cutting-edge technologies and helping entrepreneurs secure venture funding and establish critical business. For more information on the DEMO conferences, visit http://www.demo.com/.

All product and company names herein may be trademarks of their registered owners.

CONTACT:
Narina Sippy
Trufa Inc.
Office Phone: 650-617-3418
On-Site Phone: 415-690-3381
E-mail: Email Contact
DEMO Booth: #D26

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@BigDataExpo Stories
SYS-CON Events announced today that Column Technologies, a global technology solutions company, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Established in 1998, Column Technologies is a leader in application performance and infrastructure management for commercial and federal markets. The company is headquartered in the United States, with a diverse and talented team of more than 350 employees around th...
Chuck Piluso will present a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. Speaker Bio: Prior to Data Storage Corporation (DSC), Mr. Piluso founded North American Telecommunication Corporation, a facilities-based Competitive Local Exchange Carrier licensed by the Public Service Commission in 10 states, serving as the company's chairman and president from 1997 to 2000. Between 1990 and 1997, Mr. Piluso served as chairman & founder of ...
Public Cloud IaaS started it's life in the developer and startup communities and has grown rapidly to a $20B+ industry, but it still pales in comparison to how much is spent worldwide on IT: $3.6 trillion. In fact, there are 8.6 million data centers worldwide, the reality is many small and medium sized business have server closets and colocation footprints filled with servers and storage gear. While on-premise environment virtualization may have peaked at 75%, the Public Cloud has lagged in ado...
Dave will share his insights on how Internet of Things for Enterprises are transforming and making more productive and efficient operations and maintenance (O&M) procedures in the cleantech industry and beyond. Speaker Bio: Dave Landa is chief operating officer of Cybozu Corp (kintone US). Based in the San Francisco Bay Area, Dave has been on the forefront of the Cloud revolution driving strategic business development on the executive teams of multiple leading Software as a Services (SaaS) ap...
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding bu...
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 16th Cloud Expo at the Javits Center in New York June 9-11 will find fresh new content in a new track called PaaS | Containers & Microservices Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda. With the launch ...
The world's leading Cloud event, Cloud Expo has launched Microservices Journal on the SYS-CON.com portal, featuring over 19,000 original articles, news stories, features, and blog entries. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. Microservices Journal offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. Follow new article posts on T...
In 2015, 4.9 billion connected "things" will be in use. By 2020, Gartner forecasts this amount to be 25 billion, a 410 percent increase in just five years. How will businesses handle this rapid growth of data? Hadoop will continue to improve its technology to meet business demands, by enabling businesses to access/analyze data in real time, when and where they need it. Cloudera's Chief Technologist, Eli Collins, will discuss how Big Data is keeping up with today's data demands and how in t...
SYS-CON Media announced today that @ThingsExpo Blog launched with 7,788 original stories. @ThingsExpo Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @ThingsExpo Blog can be bookmarked. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY., and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides private all-in-one social intranets allowing workers to securely collaborate from anywhere in the world and from any device. Social, mobile, and eas...
SYS-CON Events announced today the IoT Bootcamp – Jumpstart Your IoT Strategy, being held June 9–10, 2015, in conjunction with 16th Cloud Expo and Internet of @ThingsExpo at the Javits Center in New York City. This is your chance to jumpstart your IoT strategy. Combined with real-world scenarios and use cases, the IoT Bootcamp is not just based on presentations but includes hands-on demos and walkthroughs. We will introduce you to a variety of Do-It-Yourself IoT platforms including Arduino, Ras...
The only place to be June 9-11 is Cloud Expo & @ThingsExpo 2015 East at the Javits Center in New York City. Join us there as delegates from all over the world come to listen to and engage with speakers & sponsors from the leading Cloud Computing, IoT & Big Data companies. Cloud Expo & @ThingsExpo are the leading events covering the booming market of Cloud Computing, IoT & Big Data for the enterprise. Speakers from all over the world will be hand-picked for their ability to explore the economic...
SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are conf...
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? Join this panel of experts as they peel away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you’ll have no problem filling in your buzzword bingo cards.
SYS-CON Events announced today that Blue Box has been named “Bronze Sponsor” of SYS-CON's DevOps Summit New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Blue Box delivers Private Cloud as a Service (PCaaS) to a worldwide customer base. Built on a technology platform leveraging decades of operational expertise in cloud and distributed systems, Blue Box Cloud is a managed private cloud product available in both hosted and on-prem versions. Each Blue Box ...
SOA Software has changed its name to Akana. With roots in Web Services and SOA Governance, Akana has established itself as a leader in API Management and is expanding into cloud integration as an alternative to the traditional heavyweight enterprise service bus (ESB). The company recently announced that it achieved more than 90% year-over-year growth. As Akana, the company now addresses the evolution and diversification of SOA, unifying security, management, and DevOps across SOA, APIs, microser...
SYS-CON Events announced today that Creative Business Solutions will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Creative Business Solutions is the top stocking authorized HP Renew Distributor in the U.S. Based out of Long Island, NY, Creative Business Solutions offers a one-stop shop for a diverse range of products including Proliant, Blade and Industry Standard Servers, Networking, Server Options and...
The list of ‘new paradigm’ technologies that now surrounds us appears to be at an all time high. From cloud computing and Big Data analytics to Bring Your Own Device (BYOD) and the Internet of Things (IoT), today we have to deal with what the industry likes to call ‘paradigm shifts’ at every level of IT. This is disruption; of course, we understand that – change is almost always disruptive.
After making a doctor’s appointment via your mobile device, you receive a calendar invite. The day of your appointment, you get a reminder with the doctor’s location and contact information. As you enter the doctor’s exam room, the medical team is equipped with the latest tablet containing your medical history – he or she makes real time updates to your medical file. At the end of your visit, you receive an electronic prescription to your preferred pharmacy and can schedule your next appointment...
BlueBox bridge the chasm between development and infrastructure. Hosting providers are taking standardization and automation too far. For many app developers it does nothing but spawn mayhem and more work. They have to figure out how their creations live on a pre-fab infrastructure solution full of constraints. Operations-as-a-Service is what BlueBox does. BlueBox utilizes development tools such as OpenStack, EMC Razor, Opscode’s Chef and BlueBox's proprietary tools give the power to do the unor...