Welcome!

Big Data Journal Authors: Liz McMillan, Andreas Grabner, Elizabeth White, Kevin Benedict, Michelle Drolet

News Feed Item

The World's First Action Alerts™ Service from CustomerMatrix Puts the Power of Big Data in the Hands of Salespeople

Action Alerts™ helps salespeople be proactive about customer needs and risks by turning data into shortcuts to actions in real time, and helps companies meet and exceed revenue goals like no CRM, application, or BI platform ever could.

NEW YORK, Feb. 5, 2014 /PRNewswire-iReach/ -- CustomerMatrix announced today the availability of the first-ever intelligent Action Alerts™ service that helps companies exceed revenue expectations by empowering salespeople with instant and actionable Big Data insights. This breakthrough technology auto-generates revenue-boosting alerts in real time, personalized to each individual salesperson and customer situation, by understanding buyer intent and correlating it with employee interactions. Examples of Action Alerts™ insights include signals of customer satisfaction changes, at-risk opportunities, product upsell and cross-sell potential, unresponsive or missing stakeholders, deal-impacting news or changes from social media, and many more. These intelligent alerts are delivered directly to salespeople inside an existing CRM or via email, mobile devices, or a custom Web-based interface.

(Photo: http://photos.prnewswire.com/prnh/20140205/MN59439)

Action Alerts™ is powered by the next-generation, proprietary CustomerMatrix Cognitive Engine (CMCE). CMCE is a different kind of technology that understands and learns from data and interactions without programming or predefined processes. It analyzes millions of data points from all relevant internal and external sources and presents salespeople with the most accurate shortcuts to the most strategic actions.

This release has been fueled by the $5 million in funding that CustomerMatrix received from several global investors over the past two years to support the expansion of the company's innovative product offering.

Business-Critical Action AlertsHelp You Avoid Missed Sales Opportunities

According to IDC, the average company is missing out on 10 percent of its potential revenue. Missed opportunities are a major frustration for sales leaders, especially those who put extensive effort into guiding, coaching, and training their salespeople or setting up new tools and CRM processes. When it comes down to it, the only way to eliminate missed opportunities is to ensure salespeople are always talking to the right stakeholders, at the right time, with the right message. Action Alerts™ helps companies surpass the competition by ensuring that salespeople are equipped to understand the customer and proactively respond to their needs.

"Much like investors need critical stock market alerts to remain in financial control, salespeople need proactive, business-critical alerts to ensure important deals they are working on don't fall through and their valuable customers don't cancel," said Guy Mounier, Chief Executive Officer of CustomerMatrix.  "Often, major issues signal a problem, but most of the time they are hidden from the salesperson and go unrecognized. These issues cost companies customers and revenue, but the good news is that most misread opportunities can be saved by smart, well-timed actions by the salesperson. Action Alerts™ now makes that easy."

Cognitive Technology Understands the Actions of Top Performers To Empower Others with Best Practices

Action Alerts™ is powered by the CustomerMatrix Cognitive Engine, which is unique in its ability to understand current interactions and data, translate all past experiences into success patterns, and generate actionable insights to guide each salesperson through the minefield of potential issues that surround sales deals and customer management. One of the most powerful features of CustomerMatrix technology is that it automatically learns from the experiences of a company's top salespeople and best customers, and instantly applies this knowledge to the current sales context. It generates and distributes these "best practices" in real time, to give your salespeople invaluable insights into why an event happened and what to do next.

Non-Intrusive to Your Sales Processes and Infrastructure; Deploys in 2-8 Weeks

Action Alerts™ takes advantage of all your existing sales and information technologies and data infrastructure investments (Data Warehouse, etc.), deploys quickly, and creates a smart technology platform where each new Action Alert™ use case builds intelligence to maximize business impact. The CustomerMatrix Cognitive Engine enables schemaless predictive analytics, skipping all data preparation work and correlating millions of unstructured data attributes. It leaves the data where it is, in its original form, and processes disorganized data by building success patterns and automatically suggesting the best next step in each unique customer context.

How the Action Alerts™ Service Works

CustomerMatrix's patent-pending technology uses a revolutionary, Gartner®-validated cognitive engine, open architecture, and API that runs on top of open source Big Data infrastructure and schemaless predictive analytics to analyze all internal and external data from a company's historical and current opportunities, actions of top sales performers, and customer touch points from across all communication channels. It then listens to the signals that matter (unique to each company) and auto-generates real-time, relevant alerts for each salesperson when it finds potential revenue that has not been recognized, an opportunity in trouble, or a customer that is about to churn. 

Action Alerts™ by CustomerMatrix is a Cloud-based, managed service that works with a company's current CRM and infrastructure. It does not require an SI or a Data Scientist to manage it. It runs on any cloud a company chooses, including a Private Cloud, and is fully managed and monitored by the CustomerMatrix team.

To learn more about CustomerMatrix or to request a personalized demo, visit www.CustomerMatrix.com.

About CustomerMatrix

CustomerMatrix, the leading sales excellence software company, amplifies the power of sales and customer care professionals by giving them actionable Big Data insights to drive revenue. It delivers the world's first Action Alerts™ service that auto-generates revenue-impacting alerts tailored to each salesperson and unique customer situation, and proactively explains buyer intent or churn risk.

Powered by a human-like cognitive technology, Action Alerts™ tracks the pulse of customers across all internal and external sources and analyzes millions of complex signals that impact deals, including clues that normally only humans can recognize. It automatically learns and shares best practices, in real time, tailored to each context. This new kind of "digital intuition" enables companies to anticipate risks and uncover new opportunities far ahead of the competition. Action Alerts™ leverages existing CRM infrastructure investments and deploys in just weeks.

Customers include some of the best sales-led organizations in the world, including Schneider Electric, Nexans, GDF SUEZ, BNP Paribas, and Allianz. Visit www.CustomerMatrix.com to learn more.

Media Contact: Inna Gordin, CustomerMatrix, 1.888.920.4530, ext. 202, igordin@customermatrix.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE CustomerMatrix

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Cloud Expo Breaking News
More and more enterprises today are doing business by opening up their data and applications through APIs. Though forward-thinking and strategic, exposing APIs also increases the surface area for potential attack by hackers. To benefit from APIs while staying secure, enterprises and security architects need to continue to develop a deep understanding about API security and how it differs from traditional web application security or mobile application security. In his session at 14th Cloud Expo, Sachin Agarwal, VP of Product Marketing and Strategy at SOA Software, will walk you through the various aspects of how an API could be potentially exploited. He will discuss the necessary best practices to secure your data and enterprise applications while continue continuing to support your business’s digital initiatives.
Web conferencing in a public cloud has the same risks as any other cloud service. If you have ever had concerns over the types of data being shared in your employees’ web conferences, such as IP, financials or customer data, then it’s time to look at web conferencing in a private cloud. In her session at 14th Cloud Expo, Courtney Behrens, Senior Marketing Manager at Brother International, will discuss how issues that had previously been out of your control, like performance, advanced administration and compliance, can now be put back behind your firewall.
Next-Gen Cloud. Whatever you call it, there’s a higher calling for cloud computing that requires providers to change their spots and move from a commodity mindset to a premium one. Businesses can no longer maintain the status quo that today’s service providers offer. Yes, the continuity, speed, mobility, data access and connectivity are staples of the cloud and always will be. But cloud providers that plan to not only exist tomorrow – but to lead – know that security must be the top priority for the cloud and are delivering it now. In his session at 14th Cloud Expo, Kurt Hagerman, Chief Information Security Officer at FireHost, will detail why and how you can have both infrastructure performance and enterprise-grade security – and what tomorrow's cloud provider will look like.
The social media expansion has shown just how people are eager to share their experiences with the rest of the world. Cloud technology is the perfect platform to satisfy this need given its great flexibility and readiness. At Cynny, we aim to revolutionize how people share and organize their digital life through a brand new cloud service, starting from infrastructure to the users’ interface. A revolution that began from inventing and designing our very own infrastructure: we have created the first server network powered solely by ARM CPU. The microservers have “organism-like” features, differentiating them from any of the current technologies. Benefits include low consumption of energy, making Cynny the ecologically friendly alternative for storage as well as cheaper infrastructure, lower running costs, etc.
The revolution that happened in the server universe over the past 15 years has resulted in an eco-system that is more open, more democratically innovative and produced better results in technically challenging dimensions like scale. The underpinnings of the revolution were common hardware, standards based APIs (ex. POSIX) and a strict adherence to layering and isolation between applications, daemons and kernel drivers/modules which allowed multiple types of development happen in parallel without hindering others. Put simply, today's server model is built on a consistent x86 platform with few surprises in its core components. A kernel abstracts away the platform, so that applications and daemons are decoupled from the hardware. In contrast, networking equipment is still stuck in the mainframe era. Today, networking equipment is a single appliance, including hardware, OS, applications and user interface come as a monolithic entity from a single vendor. Switching between different vendor'...
Cloud backup and recovery services are critical to safeguarding an organization’s data and ensuring business continuity when technical failures and outages occur. With so many choices, how do you find the right provider for your specific needs? In his session at 14th Cloud Expo, Daniel Jacobson, Technology Manager at BUMI, will outline the key factors including backup configurations, proactive monitoring, data restoration, disaster recovery drills, security, compliance and data center resources. Aside from the technical considerations, the secret sauce in identifying the best vendor is the level of focus, expertise and specialization of their engineering team and support group, and how they monitor your day-to-day backups, provide recommendations, and guide you through restores when necessary.
Cloud scalability and performance should be at the heart of every successful Internet venture. The infrastructure needs to be resilient, flexible, and fast – it’s best not to get caught thinking about architecture until the middle of an emergency, when it's too late. In his interactive, no-holds-barred session at 14th Cloud Expo, Phil Jackson, Development Community Advocate for SoftLayer, will dive into how to design and build-out the right cloud infrastructure.
You use an agile process; your goal is to make your organization more agile. What about your data infrastructure? The truth is, today’s databases are anything but agile – they are effectively static repositories that are cumbersome to work with, difficult to change, and cannot keep pace with application demands. Performance suffers as a result, and it takes far longer than it should to deliver on new features and capabilities needed to make your organization competitive. As your application and business needs change, data repositories and structures get outmoded rapidly, resulting in increased work for application developers and slow performance for end users. Further, as data sizes grow into the Big Data realm, this problem is exacerbated and becomes even more difficult to address. A seemingly simple schema change can take hours (or more) to perform, and as requirements evolve the disconnect between existing data structures and actual needs diverge.
SYS-CON Events announced today that SherWeb, a long-time leading provider of cloud services and Microsoft's 2013 World Hosting Partner of the Year, will exhibit at SYS-CON's 14th International Cloud Expo®, which will take place on June 10–12, 2014, at the Javits Center in New York City, New York. A worldwide hosted services leader ranking in the prestigious North American Deloitte Technology Fast 500TM, and Microsoft's 2013 World Hosting Partner of the Year, SherWeb provides competitive cloud solutions to businesses and partners around the world. Founded in 1998, SherWeb is a privately owned company headquartered in Quebec, Canada. Its service portfolio includes Microsoft Exchange, SharePoint, Lync, Dynamics CRM and more.
The world of cloud and application development is not just for the hardened developer these days. In their session at 14th Cloud Expo, Phil Jackson, Development Community Advocate for SoftLayer, and Harold Hannon, Sr. Software Architect at SoftLayer, will pull back the curtain of the architecture of a fun demo application purpose-built for the cloud. They will focus on demonstrating how they leveraged compute, storage, messaging, and other cloud elements hosted at SoftLayer to lower the effort and difficulty of putting together a useful application. This will be an active demonstration and review of simple command-line tools and resources, so don’t be afraid if you are not a seasoned developer.
SYS-CON Events announced today that BUMI, a premium managed service provider specializing in data backup and recovery, will exhibit at SYS-CON's 14th International Cloud Expo®, which will take place on June 10–12, 2014, at the Javits Center in New York City, New York. Manhattan-based BUMI (Backup My Info!) is a premium managed service provider specializing in data backup and recovery. Founded in 2002, the company’s Here, There and Everywhere data backup and recovery solutions are utilized by more than 500 businesses. BUMI clients include professional service organizations such as banking, financial, insurance, accounting, hedge funds and law firms. The company is known for its relentless passion for customer service and support, and has won numerous awards, including Customer Service Provider of the Year and 10 Best Companies to Work For.
Chief Security Officers (CSO), CIOs and IT Directors are all concerned with providing a secure environment from which their business can innovate and customers can safely consume without the fear of Distributed Denial of Service attacks. To be successful in today's hyper-connected world, the enterprise needs to leverage the capabilities of the web and be ready to innovate without fear of DDoS attacks, concerns about application security and other threats. Organizations face great risk from increasingly frequent and sophisticated attempts to render web properties unavailable, and steal intellectual property or personally identifiable information. Layered security best practices extend security beyond the data center, delivering DDoS protection and maintaining site performance in the face of fast-changing threats.
From data center to cloud to the network. In his session at 3rd SDDC Expo, Raul Martynek, CEO of Net Access, will identify the challenges facing both data center providers and enterprise IT as they relate to cross-platform automation. He will then provide insight into designing, building, securing and managing the technology as an integrated service offering. Topics covered include: High-density data center design Network (and SDN) integration and automation Cloud (and hosting) infrastructure considerations Monitoring and security Management approaches Self-service and automation
In his session at 14th Cloud Expo, David Holmes, Vice President at OutSystems, will demonstrate the immense power that lives at the intersection of mobile apps and cloud application platforms. Attendees will participate in a live demonstration – an enterprise mobile app will be built and changed before their eyes – on their own devices. David Holmes brings over 20 years of high-tech marketing leadership to OutSystems. Prior to joining OutSystems, he was VP of Global Marketing for Damballa, a leading provider of network security solutions. Previously, he was SVP of Global Marketing for Jacada where his branding and positioning expertise helped drive the company from start-up days to a $55 million initial public offering on Nasdaq.
Performance is the intersection of power, agility, control, and choice. If you value performance, and more specifically consistent performance, you need to look beyond simple virtualized compute. Many factors need to be considered to create a truly performant environment. In his General Session at 14th Cloud Expo, Marc Jones, Vice President of Product Innovation for SoftLayer, will explain how to take advantage of a multitude of compute options and platform features to make cloud the cornerstone of your online presence.