Welcome!

@BigDataExpo Authors: Daniel Khan, Craig Lowell, Elizabeth White, Harry Trott, Liz McMillan

Related Topics: @CloudExpo, Microservices Expo, Agile Computing, @BigDataExpo, SDN Journal, @DevOpsSummit

@CloudExpo: Article

In-Memory Data Grids and Cloud Computing

The promise of the cloud is a reduction in total cost of ownership

The use of in-memory data grids (IMDGs) for scaling application performance has rapidly increased in recent years as firms have seen their application workloads explode. This trend runs across nearly every vertical market, touching online applications for financial services, ecommerce, travel, manufacturing, social media, mobile, and more. At the same time, many firms are also looking to leverage the use of cloud computing to meet the challenge of ever increasing workloads. One of the fundamental promises of the cloud is elastic, transparent, on-demand scalability -- a key capability that has become practical with the use of in-memory data grid technology. As such IMDGs are becoming a vital factor in the cloud, just as they have been for on-premise applications.

What makes IMDGs such a good fit with cloud computing? The promise of the cloud is a reduction in total cost of ownership. Part of that reduction comes from the ability to quickly provision and use new server capacity (without having to own the hardware). The essential synergy between IMDGs and the cloud derives from their common elasticity. IMDGs can scale out their memory-based storage and performance linearly as servers are added to the grid, and they can gracefully scale back when fewer servers are needed. IMDGs take full advantage of the cloud's ability to easily spin-up or remove servers. IMDGs enable cloud-hosted applications to be quickly and easily deployed on an elastic pool of cloud servers to deliver scalable performance, maintaining fast data access even as workloads increase. This is an ideal solution for fast-growing companies and for applications whose workloads create widely varying demands (like online flowers for Mother's Day, concert tickets, etc.). These companies no longer need to create space, power, and cooling for new hardware to meet these fluctuating workloads. Instead, with a few button clicks, they can start up an IMDG-enabled cloud architecture, which transparently meets their performance demands at a cost is solely based on usage.

Expanding on the promise of the cloud, some in-memory data grids can span both on-premise and cloud environments to provide seamless "cloud bursting" for handling high workloads. Let's say your e-commerce application stores shopping carts in an IMDG to give customers fast response times. To spur sales, your marketing group plans to run a special online sales event. Because projected traffic is expected to double during this event, additional web servers will be needed to handle the workload. Of course, maintaining fast response times as the workload increases is essential to success. By deploying your web app in the cloud and connecting it to your on-premise server farm with an IMDG, you can seamlessly double your traffic-handling capacity without interrupting current shopping activity on your site. You don't even need to make changes to your application. The combined deployments transparently work together to serve web traffic, and data freely flows between them within the IMDGs at both sites.

These synergies form a solid basis for making 2014 a watershed year for IMDGs in the cloud. But, there's another big trend that will further drive adoption. As the discussion around "Big Data" analysis heats up, the emerging combination of Big Data and cloud computing - cloud-based analytics - promises to fundamentally change the technology of data mining, machine learning and many other analytics use cases. In 2014, we expect to see the trend toward in-memory, predictive analytics sharply increase, and cloud computing will be a fundamental enabler of that trend.

IMDGs integrate memory-based data storage and computing to make real-time data analysis easily accessible to users and help extend a company's competitive edge. IMDGs automatically take full advantage of the cloud's elasticity to run analytics in parallel across cloud servers with lightning fast performance. Now it's possible to host a real-time analytics engine in the cloud and provide on-demand analytics to a wide range of users, from SaaS services for mobile devices to business simulations for corporate users. Or, maybe you want to spin-up servers with, say, a terabyte of memory, load the grid, run analytics across that data, and then release the resources. In an extreme example, chemistry researchers recently used Amazon Web Services to achieve a "petaflop" of computing power</a> running an analysis of 205,000 molecules for just one week. The elasticity of the cloud again makes the difference by providing the equivalent of a parallel processing supercomputer at your fingertips without the huge capital investment (it costs $33,000 total).

To sum-up, in 2014 we expect firms to adopt cloud computing and cloud-hosted IMDGs at a rapid rate, and the trends of in-memory computing and data analytics will converge to enable fast adoption of in-memory data grid technology in public, private, and hybrid cloud environments. Enterprises that take advantage of this convergence are expected to enjoy a quantum leap in the value of their data without the need to break their IT budgets.

More Stories By William Bain

Dr. William L. Bain is founder and CEO of ScaleOut Software, Inc. Bill has a Ph.D. in electrical engineering/parallel computing from Rice University, and he has worked at Bell Labs research, Intel, and Microsoft. Bill founded and ran three start-up companies prior to joining Microsoft. In the most recent company (Valence Research), he developed a distributed Web load-balancing software solution that was acquired by Microsoft and is now called Network Load Balanc¬ing within the Windows Server operating system. Dr. Bain holds several patents in computer architecture and distributed computing. As a member of the Seattle-based Alliance of Angels, Dr. Bain is actively involved in entrepreneurship and the angel community.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@BigDataExpo Stories
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
We are always online. We access our data, our finances, work, and various services on the Internet. But we live in a congested world of information in which the roads were built two decades ago. The quest for better, faster Internet routing has been around for a decade, but nobody solved this problem. We’ve seen band aid approaches like CDNs that attack a niche's slice of static content part of the Internet, but that’s it. It does not address the dynamic services-based Internet of today. It doe...
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
Developing software for the Internet of Things (IoT) comes with its own set of challenges. Security, privacy, and unified standards are a few key issues. In addition, each IoT product is comprised of (at least) three separate application components: the software embedded in the device, the back-end service, and the mobile application for the end user’s controls. Each component is developed by a different team, using different technologies and practices, and deployed to a different stack/target –...
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
As cloud adoption continues to transform business, today’s global enterprises are challenged with managing a growing amount of information living outside of the data center. The rapid adoption of IoT and increasingly mobile workforce are exacerbating the problem. Ensuring secure data sharing and efficient backup poses capacity and bandwidth considerations as well as policy and regulatory compliance issues.
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
SYS-CON Events announced today that Pulzze Systems will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Pulzze Systems, Inc. provides infrastructure products for the Internet of Things to enable any connected device and system to carry out matched operations without programming. For more information, visit http://www.pulzzesystems.com.
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.