Welcome!

@BigDataExpo Authors: AppDynamics Blog, Dana Gardner, Elizabeth White, Liz McMillan, John Basso

News Feed Item

Stratecast Predictions 2014: The Year Ahead - and a Look Back

NEW YORK, Jan. 13, 2014 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Stratecast Predictions 2014: The Year Ahead - and a Look Back

http://www.reportlinker.com/p01938911/Stratecast-Predictions-2014-The-Ye...

In this year's look forward, Stratecast provides a view of likely developments in the multiple dimensions in the communication space. The very complex interplay of the economy, consumer perceptions and technology ultimately make such an exercise more of an art than a science. Nevertheless, as the reader will discover, Stratecast's predictions for 2013 were, by and large, correct. Where they were off was mostly as a result of developments occurring more quickly than had been supposed—even by the players in the market. Yet, the rate of change seems likely to accelerate even more as the market evolves.

Introduction

under-reach in the long term. People always expect a greater rate of change than is sustainable in the near future; and, probably as a consequence, become somewhat pessimistic about developments that may take place in more than a few years.

While this is true, generally, about anything involving technology, it is becoming less true about computing and communications technology: with the acceleration of change, the uncertainty that once characterized the far future is coming to characterize the near future. Some futurists, including Ray Kurzweil, are convinced that, by the year 2020, the rate of change will be so great that human minds will be incapable of encompassing or understanding it. Although Stratecast doubts that this "singularity" will occur quite the way that futurists like Ray Kurzweil predict, it is true that this accelerating change dynamic continues to influence the telecommunications market in ways that remain very unpredictable.

Nevertheless, as the reader will discover, Stratecast's predictions for 2013 were, by and large, correct. Where they were off was mostly as a result of developments occurring more quickly than had been supposed—even by the players in the market. Yet, the rate of change seems likely to accelerate even more as the market evolves.

2014 is likely to be a time of extreme, perhaps even radical, change. Consumers will be exposed to new forms of access technology and new integrated service offerings. Enterprises will increasingly virtualize operations using communications and computing. The cloud will begin to become less of a fad and more of a routine solution. Operators will be scrambling to implement the new systems and technologies that will enable all of the new devices and capabilities. Regulators will begin to impose rules on broadband access, and will be looking at the intersection of wireless and broadband.

"May you live in interesting times," is said to be an ancient Chinese curse.2 Certainly 2014 will be interesting times in the telecommunications sector. However, rather than being something to dread, Stratecast believes it is, rather, a time of extreme opportunity. Navigating the hazards and exploiting the opportunities is something that Stratecast has helped its clients do for more than years. We stand ready to provide the analysis and insight that will help ensure our clients' success in the coming year as well.

Enjoy the following 2013 report card and our 2014 predictions. We wish you a joyous and safe holiday season.

2013 Predictions Revisited

Big Data and Analytics (formerly Analytics, Customer Experience and Marketing2013 Prediction: Big Data will become the #1 driver of BI and analytics investments…

Outcome: "Big Data" was the #1 driver of investment in the business intelligence (BI) and analytics market in 2013. In fact, our assessment of the impact of Big Data led Stratecast to change the name of its program addressing this space from Analytics, Customer Experience & Marketing (ACEM) to Big Data & Analytics (BDA). Organizations are almost universally aware that they must find ways to deal with Big Data; and that is driving most of the investment in the space. The problem, though, with Big Data is far from simple: a glut of data about Big Data, much of it narrowly-focused and self-serving, which is creating confusion and organizational paralysis. Stratecast is demystifying the Big Data black box with its 12-part Big Data model; identification of Big Data core solutions and three component areas; and mapping of Big Data functionality into six areas of impact at communications service providers (CSPs).

2013 Prediction: …trailed closely by CEM.

Outcome: Customer experience analytics (CEA), which enables and supports customer experience management (CEM), is the second largest technology segment in the Big Data and analytics market. (The largest segment is Big Data core platforms, solutions, and services.) As defined by Stratecast, CEA is a CSP-focused segment. CSPs are accelerating their investments in CEA, not only to do a better job delivering high-quality services but also to find ways to monetize services from which they presently derive little revenue—most notably, video. Top telecommunications solution providers, such as Alcatel-Lucent, Lavastorm, Comptel, Amdocs, and NetCracker, are among the leaders in providing CEA to CSPs; these companies understand Big Data core functionality, and have the telecom-specific expertise to help CSPs apply Big Data to specific areas of need.

2013 Prediction: The increasingly blurry line between application performance monitoring (APM) and customer service assurance (CSA) will disappear, at least in video QoE.

Outcome: APM involves pre-testing of networks, services, devices, and capabilities by simulating their performance over future service paths and endpoints; while CSA is about obtaining customer experience analytics on the fly, as a live service is being delivered. Providers continue to offer either CSA or APM solutions, because the two require different components and capabilities, and it is not a simple matter to provide both. Providers need to make the investments and organizational commitments to emulate CEA's user-centric, "outside in" view of service delivery by seeing themselves through their customers' eyes. CSPs want both prelaunch service analytics (APM) and in-service analytics (CSA) from a single provider, so as to simplify their lives. And while they're at it, CEA providers should also consider offering the other two areas of CEA under one roof: customer profiles and quality of experience.

2013 Prediction: Established BI platform providers will take note of the "intercept, store & forward" model that is developing in the market, and respond.

Outcome: The "intercept, store & forward" model, simply put, is about real-time analytics; and real-time analytics is one of the hottest competitive differentiators in today's Big Data and Analytics market.3 At present, the only technology that can deliver real-time analytics is in-memory computing, where the data system processes data in real time in RAM, rather than using external memory. Some of the largest traditional data storage and data management providers are currently moving toward incorporating real-time analytics into their offerings, but the other large, established BI platform players trail SAP in this regard. SAP's HANA (High-performance Analytic Appliance) is an in-memory, column-oriented database management system that, in addition to providing real-time analytics, also integrates the widely diverse data sources and streams that make Big Data so challenging to manage.

2013 Prediction: An increasing number of BI analytics "Big Data" providers, who already have seven areas of Stratecast's nine-part BI Model covered, will add the eighth and ninth: data warehousing (DWH) and extraction-transformation-loading (ETL).

Outcome: A critical mass of the largest Big Data and Analytics providers, including EMC, IBM, Microsoft, Oracle, SAP, and Teradata, either added data warehousing to existing analytics software suites, or vice versa; as have some of the largest Big Data providers on the telecom side, including Alcatel-Lucent, Amdocs, Huawei, and Lavastorm.

Table of Contents

Introduction 42013 Predictions Revisited 5Big Data and Analytics (formerly Analytics, Customer Experience and Marketing) 5Business Communication Services 7Cloud Computing 7Connected Home 8Consumer Communication Services 9OSS/BSS Global Competitive Strategies 92014 Predictions 12Big Data and Analytics 12Business Communication Services 13Cloud Computing 14Connected Home 15Consumer Communication Services 15OSS/BSS Global Competitive Strategies 16Secure Networking 17

To order this report: Stratecast Predictions 2014: The Year Ahead - and a Look Back http://www.reportlinker.com/p01938911/Stratecast-Predictions-2014-The-Year-Ahead---and-a-Look-Back.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Telecommunication_Services


__________________________
Contact Clare: [email protected]
US: (339)-368-6001
Intl: +1 339-368-6001

 

SOURCE Reportlinker

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@BigDataExpo Stories
We’ve worked with dozens of early adopters across numerous industries and will debunk common misperceptions, which starts with understanding that many of the connected products we’ll use over the next 5 years are already products, they’re just not yet connected. With an IoT product, time-in-market provides much more essential feedback than ever before. Innovation comes from what you do with the data that the connected product provides in order to enhance the customer experience and optimize busi...
Up until last year, enterprises that were looking into cloud services usually undertook a long-term pilot with one of the large cloud providers, running test and dev workloads in the cloud. With cloud’s transition to mainstream adoption in 2015, and with enterprises migrating more and more workloads into the cloud and in between public and private environments, the single-provider approach must be revisited. In his session at 18th Cloud Expo, Yoav Mor, multi-cloud solution evangelist at Cloudy...
In his session at @ThingsExpo, Chris Klein, CEO and Co-founder of Rachio, will discuss next generation communities that are using IoT to create more sustainable, intelligent communities. One example is Sterling Ranch, a 10,000 home development that – with the help of Siemens – will integrate IoT technology into the community to provide residents with energy and water savings as well as intelligent security. Everything from stop lights to sprinkler systems to building infrastructures will run ef...
SYS-CON Events announced today that Enzu, a leading provider of cloud hosting solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to foc...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, will provide tips on how to be successful in large scale machine lear...
SYS-CON Events announced today that Stratoscale, the software company developing the next generation data center operating system, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Stratoscale is revolutionizing the data center with a zero-to-cloud-in-minutes solution. With Stratoscale’s hardware-agnostic, Software Defined Data Center (SDDC) solution to store everything, run anything and scale everywhere...
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
Unless you don’t use the internet, don’t live in California, or haven’t been paying attention to the recent news… you should be aware that self-driving cars are on their way to becoming a reality. I have seen them – they are real. If you believe in the future reality of self-driving cars, then continue reading on. If you don’t believe in the future possibilities, then I am not sure what to do to convince you other than discuss the very real changes that will roll out with the consumer producti...
SYS-CON Events announced today that Men & Mice, the leading global provider of DNS, DHCP and IP address management overlay solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. The Men & Mice Suite overlay solution is already known for its powerful application in heterogeneous operating environments, enabling enterprises to scale without fuss. Building on a solid range of diverse platform support,...
SYS-CON Events announced today that Peak 10, Inc., a national IT infrastructure and cloud services provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Peak 10 provides reliable, tailored data center and network services, cloud and managed services. Its solutions are designed to scale and adapt to customers’ changing business needs, enabling them to lower costs, improve performance and focus inter...
You deployed your app with the Bluemix PaaS and it's gaining some serious traction, so it's time to make some tweaks. Did you design your application in a way that it can scale in the cloud? Were you even thinking about the cloud when you built the app? If not, chances are your app is going to break. Check out this webcast to learn various techniques for designing applications that will scale successfully in Bluemix, for the confidence you need to take your apps to the next level and beyond.
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Increasing IoT connectivity is forcing enterprises to find elegant solutions to organize and visualize all incoming data from these connected devices with re-configurable dashboard widgets to effectively allow rapid decision-making for everything from immediate actions in tactical situations to strategic analysis and reporting. In his session at 18th Cloud Expo, Shikhir Singh, Senior Developer Relations Manager at Sencha, will discuss how to create HTML5 dashboards that interact with IoT devic...
Artificial Intelligence has the potential to massively disrupt IoT. In his session at 18th Cloud Expo, AJ Abdallat, CEO of Beyond AI, will discuss what the five main drivers are in Artificial Intelligence that could shape the future of the Internet of Things. AJ Abdallat is CEO of Beyond AI. He has over 20 years of management experience in the fields of artificial intelligence, sensors, instruments, devices and software for telecommunications, life sciences, environmental monitoring, process...
SYS-CON Events announced today that Ericsson has been named “Gold Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Ericsson is a world leader in the rapidly changing environment of communications technology – providing equipment, software and services to enable transformation through mobility. Some 40 percent of global mobile traffic runs through networks we have supplied. More than 1 billion subscribers around the world re...
There is an ever-growing explosion of new devices that are connected to the Internet using “cloud” solutions. This rapid growth is creating a massive new demand for efficient access to data. And it’s not just about connecting to that data anymore. This new demand is bringing new issues and challenges and it is important for companies to scale for the coming growth. And with that scaling comes the need for greater security, gathering and data analysis, storage, connectivity and, of course, the...
SYS-CON Events announced today that DatacenterDynamics has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY. DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, will discuss how research has demonstrated the value of Machine Learning in delivering next generation analytics to im...
This is not a small hotel event. It is also not a big vendor party where politicians and entertainers are more important than real content. This is Cloud Expo, the world's longest-running conference and exhibition focused on Cloud Computing and all that it entails. If you want serious presentations and valuable insight about Cloud Computing for three straight days, then register now for Cloud Expo.
IoT device adoption is growing at staggering rates, and with it comes opportunity for developers to meet consumer demand for an ever more connected world. Wireless communication is the key part of the encompassing components of any IoT device. Wireless connectivity enhances the device utility at the expense of ease of use and deployment challenges. Since connectivity is fundamental for IoT device development, engineers must understand how to overcome the hurdles inherent in incorporating multipl...