|By Marketwired .||
|February 5, 2013 09:00 PM EST||
SAN JOSE, CA -- (Marketwire) -- 02/05/13 -- Cisco (NASDAQ: CSCO) -- According to the Cisco® Visual Networking Index Global Mobile Data Traffic Forecast for 2012 to 2017, worldwide mobile data traffic will increase 13-fold over the next four years, reaching 11.2 exabytes* per month (for an annual run rate of 134 exabytes) by 2017. The expected steady increase in mobile traffic is partly due to continued strong growth in the number of mobile Internet connections (personal devices and machine-to-machine applications), which will exceed the world's population (United Nations estimates 7.6 billion) by 2017.
*An exabyte is a unit of information or computer storage equal to one quintillion bytes.
The forecast's annual run rate of 134 exabytes of mobile data traffic is equivalent to:
- 134 times all the Internet Protocol traffic (fixed and mobile) generated in the year 2000, or
- 30 trillion images (e.g., via MMS or Instagram) -- 10 images daily from each person on earth for one year, or
- 3 trillion video clips (e.g., YouTube) -- one video clip daily from each person on earth over one year.
The projected 2012 to 2017 global mobile data traffic increase represents a compound annual growth rate of 66 percent. The incremental amount of traffic being added to the mobile Internet just between 2016 and 2017 is 3.7 exabytes per month, which is more than four times the estimated size of the entire mobile Internet in 2012 (885 petabytes per month).
During the 2012 to 2017 forecast period, Cisco anticipates that global mobile data traffic will outpace global fixed data traffic by a factor of three. The following major trends are driving global mobile data traffic growth:
- More mobile users: By 2017, there will be 5.2 billion mobile users (up from 4.3 billion in 2012).
- More mobile connections: By 2017, there will be more than 10 billion mobile devices/connections, including more than 1.7 billion M2M connections (up from 7 billion total mobile devices and M2M connections in 2012).
- Faster mobile speeds: Average global mobile network speeds will increase seven-fold from 2012 (0.5 Mbps) to 2017 (3.9 Mbps).
- More mobile video: By 2017, mobile video will represent 66 percent of global mobile data traffic (up from 51 percent in 2012).
Impact of Mobile Devices/Connections
- Smartphones, laptops, and tablets will drive 93 percent of global mobile data traffic by 2017.
- M2M traffic (such as GPS systems in cars, asset tracking systems, medical applications, etc.) will represent 5 percent of 2017 global mobile data traffic.
- Basic handsets will account for the remaining 2 percent of global mobile data traffic in 2017.
- In 2012, 14 percent of all mobile-connected devices/connections (1 billion) were IPv6-capable.
- By 2017, 41 percent of all mobile-connected devices/connections (4.2 billion) will be IPv6-capable.
Traffic Offload from Mobile Networks to Fixed Networks
To address the rise in demand for mobile Internet, and to address the lack of available new mobile spectrum and the expense and complexity of adding new macrocell sites, service providers are increasingly looking to offload traffic to fixed or Wi-Fi networks.
- In 2012, 33 percent of total mobile data traffic was offloaded (428 petabytes/month).
- By 2017, 46 percent of total mobile data traffic will be offloaded (9.6 exabytes/month).
Key Regional Growth Projections
In terms of mobile data traffic growth rates over the forecast period, the Middle East and Africa region is projected to have the highest regional growth rate. Below is how each of the regions ranks in terms of growth rate by 2017:
- The Middle East and Africa: 77 percent CAGR (17.3-fold growth)
- Asia-Pacific: 76 percent CAGR (16.9-fold growth)
- Latin America: 67 percent CAGR (13.2-fold growth)
- Central and Eastern Europe: 66 percent CAGR (12.8-fold growth)
- North America: 56 percent CAGR (9.4-fold growth)
- Western Europe: 50 percent CAGR (7.6-fold growth)
In terms of mobile data traffic generation, the Asia-Pacific region is projected to generate the most mobile data traffic. Here's how each of the regions rank in terms of anticipated mobile data traffic generation by 2017:
- Asia-Pacific: 5.3 exabytes/month
- North America: 2.1 exabytes/month
- Western Europe: 1.4 exabytes/month
- The Middle East and Africa: 0.9 exabytes/month
- Central and Eastern Europe: 0.8 exabytes/month
- Latin America: 0.7 exabytes/month
Impact of Faster Global Mobile Network Connection Speeds
The average mobile connection is expected to increase seven-fold from 2012 to 2017. Mobile connection speeds are a key factor in supporting mobile data traffic growth.
(kbps) 2012 2013 2014 2015 2016 2017 CAGR ---------------------------------------------------------------------------- Average Mobile Connection Speed 526 817 1,233 1,857 2,725 3,898 49 percent ---------------------------------------------------------------------------- Average Smartphone Connection Speed 2,064 2,664 3,358 4,263 5,284 6,528 26 percent ----------------------------------------------------------------------------
Source: Results from Cisco Global Internet Speed Test (GIST), part of the Cisco VNI program, and other independent speed test findings. The Cisco GIST application has more than 1 million global users. These projections include cellular connection speeds only (not Wi-Fi) and are based on extrapolations from historical mobile network connection speed data.
4G Adoption and Mobile Data Traffic Growth
Many global mobile carriers are deploying 4G technologies to address consumer and business users' demands for wireless services. In many emerging markets, carriers are creating new mobile networks with 4G solutions. In mature markets, carriers are supplementing or replacing legacy (2G/3G) networks with 4G technologies. The Cisco Mobile VNI study now projects the growth and impact of 4G.
- In 2012, 2G supported 76 percent of global mobile devices/M2M connections; 3G supported 23 percent; and 4G supported 1 percent.
- By 2017, 2G networks will support 33 percent of global mobile devices/M2M connections; 3G networks will support 57 percent; and 4G networks will support 10 percent.
- In 2012, 4G connections accounted for 14 percent (124 petabytes/month) of mobile data traffic.
- By 2017, 4G connections will account for 45 percent (5 exabytes/month) of mobile data traffic.
- In 2012, the average 4G connection generated 2.1 gigabytes of mobile data traffic per month, which is 19 times the 0.110 gigabytes/month for the average non-4G connection.
- By 2017, 4G traffic will grow 40-fold, a 109 percent CAGR.
Cisco Mobile VNI Forecast Methodology
The Cisco Mobile VNI study relies upon independent analyst forecasts and real-world mobile data usage studies. Upon this foundation are layered Cisco's own estimates for mobile application adoption, minutes of use, and transmission speeds. Key enablers such as mobile broadband speed and device computing power are also factored into Cisco VNI projections and findings. A detailed methodology description is included in the complete report (see link below).
- Doug Webster, Vice President of Service Provider Networking Marketing, Cisco
"By 2017, global mobile data traffic will continue its truly remarkable growth, increasing 13-fold over the next five years, to reach an amount more than 46 times the total amount of mobile IP traffic just a few years ago in 2010. With such dramatic adoption, we are rapidly approaching the time when nearly every network experience will be a mobile one and, more often than not, a visual one as well. This trend is a result of the seemingly insatiable demand by consumers and businesses alike to achieve the benefits gained when connecting people, data, and things in an Internet of Everything."
- Doug Webster, Vice President of Service Provider Networking Marketing, Cisco
- Global Mobile Data Traffic Drivers
- Global Mobile Data Traffic Growth -- Top Line
Additional Supporting Resources
- Cisco Visual Networking Index home page
- Cisco Visual Networking Index Mobile Data Traffic blog post
- Cisco VNI Mobile Infographic: FaceTime Study
- To access b-roll, visit: Cisco's Online Press Room and follow username and password instructions (Folder Name: PR; File Name: Cisco Visual Networking Index Global Mobile Data Traffic Forecast, February 2013).
- Read the complete Cisco Visual Networking Index Mobile Data Traffic Forecast and Methodology, 2012-2017 white paper
- Cisco Visual Networking Index Mobile Data Traffic Forecast, 2012-2017 FAQs
- Learn more about the free Cisco Global Internet Speed Test (GIST) application
- See the latest Cisco GIST results worldwide: http://gistdata.ciscovni.com/
- For more information about Cisco's service provider news and activities visit the SP360 Blog or follow us on Twitter @SP360 or SP360 SlideShare
- Subscribe to Cisco's SP360 feed
Cisco invites press, analysts and bloggers to attend a live webcast featuring Cisco executives and a roundtable of information technology and service provider industry experts talking about the global impact of mobile data traffic growth for service providers, organizations and consumers. The live webcast begins at 6p.m. PST today and can be accessed by going to Cisco VNI Global Mobile Data Traffic Forecast Update (2012-2017).
Cisco also welcomes press, analysts, bloggers, service providers, regulators and other interested parties to use and reference our research with proper attribution, such as "Source: Cisco Visual Networking Index Global Mobile Data Traffic Forecast Update, 2012-2017."
Cisco, Service Provider, Visual Networking Index, VNI, Mobile Internet, Mobile Data, Mobile Video, Mobile VNI, Doug Webster
RSS Feed for Cisco: http://newsroom.cisco.com/rss-feeds
Cisco (NASDAQ: CSCO) is the worldwide leader in IT that helps companies seize the opportunities of tomorrow by proving that amazing things can happen when you connect the previously unconnected. For ongoing news, please go to http://thenetwork.cisco.com.
Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2221369
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2221372
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2221417
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2221420
Embedded Video Available: http://www2.marketwire.com/mw/frame_mw?attachid=2221407
As organizations shift towards IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. Commvault can ensure protection, access and E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his general session at 18th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Part...
Jul. 25, 2016 04:00 AM EDT Reads: 1,832
"We host and fully manage cloud data services, whether we store, the data, move the data, or run analytics on the data," stated Kamal Shannak, Senior Development Manager, Cloud Data Services, IBM, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 25, 2016 04:00 AM EDT Reads: 1,168
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
Jul. 25, 2016 03:45 AM EDT Reads: 2,143
With the proliferation of both SQL and NoSQL databases, organizations can now target specific fit-for-purpose database tools for their different application needs regarding scalability, ease of use, ACID support, etc. Platform as a Service offerings make this even easier now, enabling developers to roll out their own database infrastructure in minutes with minimal management overhead. However, this same amount of flexibility also comes with the challenges of picking the right tool, on the right ...
Jul. 25, 2016 03:15 AM EDT Reads: 985
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
Jul. 25, 2016 01:45 AM EDT Reads: 1,208
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
Jul. 25, 2016 01:30 AM EDT Reads: 1,247
“We're a global managed hosting provider. Our core customer set is a U.S.-based customer that is looking to go global,” explained Adam Rogers, Managing Director at ANEXIA, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 25, 2016 01:00 AM EDT Reads: 1,627
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
Jul. 25, 2016 12:45 AM EDT Reads: 2,155
"This week we're really focusing on scalability, asset preservation and how do you back up to the cloud and in the cloud with object storage, which is really a new way of attacking dealing with your file, your blocked data, where you put it and how you access it," stated Jeff Greenwald, Senior Director of Market Development at HGST, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 25, 2016 12:15 AM EDT Reads: 1,429
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Jul. 25, 2016 12:15 AM EDT Reads: 2,483
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 24, 2016 11:30 PM EDT Reads: 1,262
“Being the one true cloud-agnostic and storage-agnostic software solution, more and more customers are coming to Commvault and saying ' What do you recommend? What's your best practice for implementing cloud?” explained Randy De Meno, Chief Technologist at Commvault, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 24, 2016 11:00 PM EDT Reads: 1,627
"When you think about the data center today, there's constant evolution, The evolution of the data center and the needs of the consumer of technology change, and they change constantly," stated Matt Kalmenson, VP of Sales, Service and Cloud Providers at Veeam Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 24, 2016 11:00 PM EDT Reads: 1,262
From wearable activity trackers to fantasy e-sports, data and technology are transforming the way athletes train for the game and fans engage with their teams. In his session at @ThingsExpo, will present key data findings from leading sports organizations San Francisco 49ers, Orlando Magic NBA team. By utilizing data analytics these sports orgs have recognized new revenue streams, doubled its fan base and streamlined costs at its stadiums. John Paul is the CEO and Founder of VenueNext. Prior ...
Jul. 24, 2016 10:45 PM EDT Reads: 1,983
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
Jul. 24, 2016 10:00 PM EDT Reads: 1,956
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm ...
Jul. 24, 2016 09:45 PM EDT Reads: 2,126
Let’s face it, embracing new storage technologies, capabilities and upgrading to new hardware often adds complexity and increases costs. In his session at 18th Cloud Expo, Seth Oxenhorn, Vice President of Business Development & Alliances at FalconStor, discussed how a truly heterogeneous software-defined storage approach can add value to legacy platforms and heterogeneous environments. The result reduces complexity, significantly lowers cost, and provides IT organizations with improved efficienc...
Jul. 24, 2016 09:45 PM EDT Reads: 1,909
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
Jul. 24, 2016 09:45 PM EDT Reads: 1,630
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
Jul. 24, 2016 09:00 PM EDT Reads: 2,465
Big Data engines are powering a lot of service businesses right now. Data is collected from users from wearable technologies, web behaviors, purchase behavior as well as several arbitrary data points we’d never think of. The demand for faster and bigger engines to crunch and serve up the data to services is growing exponentially. You see a LOT of correlation between “Cloud” and “Big Data” but on Big Data and “Hybrid,” where hybrid hosting is the sanest approach to the Big Data Infrastructure pro...
Jul. 24, 2016 07:45 PM EDT Reads: 1,855