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Cloud Expo: Article

An Introduction to Windows Azure Features

All-purpose cloud computing platform for businesses of all sizes

Windows Azure is a cloud OS. It is an infrastructure with computing, networking, and storage capacities; a global service publishing and distribution vehicle; and a security and system management framework capable of bridging and extending on-premise resources with those deployed in the cloud. With IaaS combined with the many features Windows Azure offers, the opportunities for enterprise IT as well as small and medium businesses are real and exciting to employ cloud as a delivery platform for LOB services including media and phone apps.image Windows Azure combined with Windows Server 2012 and System Center 2012 SP1 provide many options for IT to transition and transform existing establishments into a cloud-friendly, cloud-ready, and cloud-enabled environment. Deploying resources, migrating workloads, and expanding Active Directory to cloud have never been easier with so much predictability and quick ROI, and without compromising quality and security. While for developers, those applications deployed to Windows Azure PaaS environment will be by default delivered with SaaS globally. Windows Azure is a cloud OS, changes how IT does business, and opens many new possibilities to shorten go-to-market. The following schematic depicts Windows Azure features highlighting technical capabilities, target scenarios, and business objectives.

windows.azure.features

WEB SITES is to rapidly deploy highly scalable web sites on Windows Azure. It allows using languages and open source applications of a site administrator’s choice and deploying content with FTP, Git, and TFS. Integrations with Windows Azure services include SQL Database, Caching, Content Delivery Network (CDN) and Storage. This is an optimal solution for a web presence to start small and scale as traffic grows with scalability, high availability, and built-in monitoring of performance and usage data. This is also a perfect turnkey for running ephemeral, i.e. short-live and transitory sites, for contests, promotions, campaign, prototype, proof of concept, and so on.

VIRTUAL MACHINES is Windows Azure’s IaaS solution. This much needed and long waited capability enables enterprise IT to provision infrastructure and deploy VMs on demand. An administrator can now easily deploy and configure Windows Server and Linux VMs in minutes in cloud. Migrate workloads without having to change existing code and modify network configuration, while able to securely connect those VMs to on-premises corporate networks.

MOBILE SERVICES offers a secure turnkey backend-as-a-service solution readily available for mobile applications. This offer accelerates mobile application development by incorporating structured storage, user authentication, and push notifications, and shortens the process dramatically. The ROI of this offering for mobile application development and deployment is almost immediate.image

MEDIA SERVICES has everything for delivering content to a variety of devices, from Xbox, Windows phone, Windows 8, to MacOS, iOS and Android while ingesting, encoding, converting, and protecting content with both on-demand and live streaming capabilities. As media increasingly becomes part of a delivery in both business and social settings, Windows Azure Media Services arrive with tremendous business opportunities and growth.

CLOUD SERVICES, a PaaS offering, provides an on-demand runtime environment. Published API enables developers to build or extend enterprise applications onto Windows Azure with high availability and elastic scale. This is a PaaS environment to deploy applications delivered as SaaS solutions to customers anywhere around the world.

BIG DATA is becoming a pressing issue and on-going challenge for enterprise IT as data continue to explode. We are now confronted with ever-increasing and unplanned bursting of data in the order of magnitude on a daily basis. IT needs to process more data today than those of yesterday’s, yester-week’s, and yester-month’s introduced by growing mobile devices and increasing dynamic traffic trigger by social networks. The new normal of enterprise IT is to have not only the capacity to store and process, but the ability to analyze and derive information, and deliver business values from a massive sample space with numerous data points which continue increasing. Facing this reality, Windows Azure features a 100% Apache Hadoop compatible, enterprise-ready HDInsight service and supports a variety of structured and unstructured data storage options, along with tools to help analyze and extract BI from data of any size. Enterprise IT may not overcome the challenges of big data overnight, the arrival of Windows Azure nonetheless offers a strategic platform to move forward with a convergent solution.

More Stories By Yung Chou

Yung Chou is a Technology Evangelist in Microsoft. Within the company, he has had opportunities serving customers in the areas of support account management, technical support, technical sales, and evangelism. Prior to Microsoft, he had established capacities in system programming, application development, consulting services, and IT management. His recent technical focuses have been in virtualization and cloud computing with strong interests in hybrid cloud and emerging enterprise computing architecture. He is a frequent speaker in Microsoft conferences, roadshow, and TechNet events.

Cloud Expo Breaking News
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, has been named “Bronze Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Cloudian is a Foster City, Calif.-based software company specializing in cloud storage. Cloudian HyperStore® is an S3-compatible cloud object storage platform that enables service providers and enterprises to build reliable, affordable and scalable hybrid cloud storage solutions. Cloudian actively partners with leading cloud computing environments including Amazon Web Services, Citrix Cloud Platform, Apache CloudStack, OpenStack and the vast ecosystem of S3 compatible tools and applications. Cloudian's customers include Vodafone, Nextel, NTT, Nifty, and LunaCloud. The company has additional offices in China and Japan.
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at Internet of @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, will discuss the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data and analysis are providing the pull to meet customer expectations of a widely connected, multi-dimensional universe of people, things, and information.
It’s time to face reality: "Americans are from Mars, Europeans are from Venus," and in today’s increasingly connected world, understanding “inter-planetary” alignments and deviations is mission-critical for cloud. In her session at 15th Cloud Expo, Evelyn de Souza, Data Privacy and Compliance Strategy Leader at Cisco Systems, will discuss cultural expectations of privacy based on new research across these elements.
SYS-CON Events announced today that Esri has been named “Bronze Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Esri inspires and enables people to positively impact the future through a deeper, geographic understanding of the changing world around them. For more information, visit http://www.esri.com.
There will be 50 billion Internet connected devices by 2020. Today, every manufacturer has a propriety protocol and an app. How do we securely integrate these "things" into our lives and businesses in a way that we can easily control and manage? Even better, how do we integrate these "things" so that they control and manage each other so our lives become more convenient or our businesses become more profitable and/or safe? We have heard that the best interface is no interface. In his session at Internet of @ThingsExpo, Chris Matthieu, Co-Founder & CTO at Octoblu, Inc., will discuss how these devices generate enough data to learn our behaviors and simplify/improve our lives. What if we could connect everything to everything? I'm not only talking about connecting things to things but also systems, cloud services, and people. Add in a little machine learning and artificial intelligence and now we have something interesting...
After a couple of false starts, cloud-based desktop solutions are picking up steam, driven by trends such as BYOD and pervasive high-speed connectivity. In his session at 15th Cloud Expo, Seth Bostock, CEO of IndependenceIT, cuts through the hype and the acronyms, and discusses the emergence of full-featured cloud workspaces that do for the desktop what cloud infrastructure did for the server. He’ll discuss VDI vs DaaS, implementation strategies and evaluation criteria.
Cloud computing started a technology revolution; now DevOps is driving that revolution forward. By enabling new approaches to service delivery, cloud and DevOps together are delivering even greater speed, agility, and efficiency. No wonder leading innovators are adopting DevOps and cloud together! In his session at DevOps Summit, Andi Mann, Vice President of Strategic Solutions at CA Technologies, will explore the synergies in these two approaches, with practical tips, techniques, research data, war stories, case studies, and recommendations.
Cloud Computing is evolving into a Big Three of Amazon Web Services, Google Cloud, and Microsoft Azure. Cloud 360: Multi-Cloud Bootcamp, being held Nov 4–5, 2014, in conjunction with 15th Cloud Expo in Santa Clara, CA, delivers a real-world demonstration of how to deploy and configure a scalable and available web application on all three platforms. The Cloud 360 Bootcamp, led by Janakiram MSV, an analyst with Gigaom Research, is the first bootcamp that introduces the core concepts of Infrastructure as a Service (IaaS) based on the workings of the Big Three platforms – Amazon EC2, Google Compute Engine, and Azure VMs. Bootcamp attendees will get to see the big picture and also receive the knowledge needed to make the best cloud decisions for their business applications and entire enterprise IT organization.
“Distrix fits into the overall cloud and IoT model around software-defined networking. There’s a broad category around software-defined networking that’s focused on data center, and we focus on the WAN,” explained Jay Friedman, President of Distrix, in this SYS-CON.tv interview at the Internet of @ThingsExpo, held June 10-12, 2014, at the Javits Center in New York City. Internet of @ThingsExpo 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading IoT industry players in the world.
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“The Internet of Things is a wave that has arrived and it’s growing really fast. The concern at Aria Systems is making sure that people understand the ramifications of their attempts to monetize whatever it is they build on the Internet of Things," explained C Brendan O’Brien, Co-founder and Chief Architect at Aria Systems, in this SYS-CON.tv interview at the Internet of @ThingsExpo, held June 10-12, 2014, at the Javits Center in New York City. Internet of @ThingsExpo 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading IoT industry players in the world.
The Internet of Things is a natural complement to the cloud and related technologies such as Big Data, analytics, and mobility. In his session at Internet of @ThingsExpo, Joe Weinman will lay out four generic strategies – digital disciplines – to exploit emerging digital technologies for strategic advantage. Joe Weinman has held executive leadership positions at Bell Labs, AT&T, Hewlett-Packard, and Telx, in areas such as corporate strategy, business development, product management, operations, and R&D.
SYS-CON Events announced today that DevOps.com has been named “Media Sponsor” of SYS-CON's “DevOps Summit at Cloud Expo,” which will take place on June 10–12, 2014, at the Javits Center in New York City, New York. DevOps.com is where the world meets DevOps. It is the largest collection of original content relating to DevOps on the web today Featuring up-to-the-minute news, feature stories, blogs, bylined articles and more, DevOps.com is where the thought leaders of the DevOps movement make their ideas known.
There are 182 billion emails sent every day, generating a lot of data about how recipients and ISPs respond. Many marketers take a more-is-better approach to stats, preferring to have the ability to slice and dice their email lists based numerous arbitrary stats. However, fundamentally what really matters is whether or not sending an email to a particular recipient will generate value. Data Scientists can design high-level insights such as engagement prediction models and content clusters that allow marketers to cut through the noise and design their campaigns around strong, predictive signals, rather than arbitrary statistics. SendGrid sends up to half a billion emails a day for customers such as Pinterest and GitHub. All this email adds up to more text than produced in the entire twitterverse. We track events like clicks, opens and deliveries to help improve deliverability for our customers – adding up to over 50 billion useful events every month. While SendGrid data covers only abo...