Welcome!

@DXWorldExpo Authors: Yeshim Deniz, Pat Romanski, Liz McMillan, Carmen Gonzalez, Zakia Bouachraoui

News Feed Item

Juvenile Takes Ringtones Into a "New Reality": "REALITY CHECK" CD Features Groundbreaking Software Allowing Consumers to Create Custom Ringtones

Juvenile Takes Ringtones Into a "New Reality": "REALITY CHECK" CD Features Groundbreaking Software Allowing Consumers to Create

NEW YORK, NY -- (MARKET WIRE) -- 02/14/06 -- UTP/Atlantic recording artist Juvenile is set to take the ringtone revolution into a "new reality." His forthcoming new release, "REALITY CHECK," will feature groundbreaking software that will give consumers the ability to make their own custom ringtones from any section of any song on the album. The CD will include the UrTone player, developed by ID Interactive Inc., which will allow exclusive access to create and purchase personalized ringtones. Due in stores on March 7th, "REALITY CHECK" is the first U.S.-released album and first hip-hop album to feature this technology, which takes ringtones to a dynamic new level of interactivity. A demonstration of the technology can be found at www.juvenilerealitycheck.com.

"Juvenile has always been an innovator, so it is perfect that he is the first artist in America to embrace this amazing technology," said Atlantic VP of Marketing James Lopez. "Atlantic is constantly looking for new ways for consumers to feel personally involved with our artists' music. By giving his fans the ability to create their own unique ringtones, Juvenile has taken the connection between artist and audience to an exciting new place."

"We are thrilled at the opportunity to put ID's technology to use via Juvenile's 'REALITY CHECK,'" said ID Interactive VP of Sales & Marketing Bobby Israeli. "Fans of Juve's and Warner Music Group's other hit artists will enjoy an unprecedented user experience, 'playing producer' with unrestricted access to whichever part of whichever track on the artist's album they choose."

"REALITY CHECK," Juvenile's seventh solo album, marks the multi-platinum hip-hop star's first album through a long-term worldwide deal he inked with Atlantic Records in 2004. The new album features the current urban radio and video smash, "Rodeo." Among the guest artists appearing on "REALITY CHECK" are Mike Jones, Paul Wall, Trey Songz, Eightball, Bun B, Brian McKnight, Ludacris, and UTP. The album features production work from such top hip-hop names as Mannie Fresh, Scott Storch, Cool and Dre, and others.

Juvenile recently filmed a special video for "Get Ya Hustle On/What's Happenin'," two tracks from "REALITY CHECK." The emotionally wrenching, politically charged video was shot in Juvenile's hometown of New Orleans, where he was the first artist granted access to film in the city's devastated Lower Ninth Ward. Both the video and a companion documentary currently in production capture the monumental tragedy that has been visited on the city's poorest neighborhood, and dramatically spotlight the governmental neglect that the area and its citizens have experienced since Hurricane Katrina hit five months ago. Juvenile's own New Orleans home was destroyed by Katrina.

The foremost voice on the New Orleans hip-hop scene, Juvenile began his performing career while still a teenager, and first came to national prominence with The Hot Boys' 1997 debut, "GET IT HOW U LIVE," followed by 1999's RIAA platinum certified "GUERILLA WARFARE." Having made his solo debut in 1995, Juvenile broke through to superstar status with his award-winning third solo album, "400 DEGREEZ," which set new standards for Southern hip-hop. Released in 1998, it went on to be certified RIAA quadruple platinum and spawned the hits "Ha" and "Back That Azz Up."

Juvenile's solo albums to date include: "BEING MYSELF" (1995), "SOLJA RAGS" (1997), "400 DEGREEZ" (1998, 4X platinum), "THA G-CODE" (1999, platinum), "PROJECT ENGLISH" (2001, platinum), and "JUVE THE GREAT" (December 2003, platinum). The latter featured 2004's #1, RIAA platinum smash single, "Slow Motion." That same year, Juvenile also scored with "Nolia Clap," recorded by Juvenile, Skip & Wacko -- aka UTP.

Contact:
Cara Donatto
Atlantic Records
212-707-2026
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

DXWorldEXPO Digital Transformation Stories
Bill Schmarzo, author of "Big Data: Understanding How Data Powers Big Business" and "Big Data MBA: Driving Business Strategies with Data Science" is responsible for guiding the technology strategy within Hitachi Vantara for IoT and Analytics. Bill brings a balanced business-technology approach that focuses on business outcomes to drive data, analytics and technology decisions that underpin an organization's digital transformation strategy.
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
Early Bird Registration Discount Expires on August 31, 2018 Conference Registration Link ▸ HERE. Pick from all 200 sessions in all 10 tracks, plus 22 Keynotes & General Sessions! Lunch is served two days. EXPIRES AUGUST 31, 2018. Ticket prices: ($1,295-Aug 31) ($1,495-Oct 31) ($1,995-Nov 12) ($2,500-Walk-in)
Only Adobe gives everyone - from emerging artists to global brands - everything they need to design and deliver exceptional digital experiences. Adobe Systems Incorporated develops, markets, and supports computer software products and technologies. The Company's products allow users to express and use information across all print and electronic media. The Company's Digital Media segment provides tools and solutions that enable individuals, small and medium businesses and enterprises to cre...
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
Andi Mann, Chief Technology Advocate at Splunk, is an accomplished digital business executive with extensive global expertise as a strategist, technologist, innovator, marketer, and communicator. For over 30 years across five continents, he has built success with Fortune 500 corporations, vendors, governments, and as a leading research analyst and consultant.
Daniel Jones is CTO of EngineerBetter, helping enterprises deliver value faster. Previously he was an IT consultant, indie video games developer, head of web development in the finance sector, and an award-winning martial artist. Continuous Delivery makes it possible to exploit findings of cognitive psychology and neuroscience to increase the productivity and happiness of our teams.